Rascasse Audience Intelligence

University of London Audience in Germany

A data profile of the people who buy, follow and care about University of London in Germany — modelled from more than twelve digital signal sources. University of London has an estimated audience of 288,210 people in Germany.

#63among University in Germany#1699among POI in Germany#1213in Business & Career

The average University of London fan in Germany is 27.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include TGV, Ouigo, University College London, with strongest over-indexing on TGV (108.45× the country average).

Demographically, the University of London audience skews balanced with an average age of 27.0, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical University of London fan in Germany is balanced, around 27.0 years old, with strong Career Orientation tendencies and a notable affinity for TGV.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of London profile in Germany.

Audience size
288K
in Germany
Gender
49.8%♀
50.2% male
Age
27.0
average years
Country rank
#17851
POI in Germany
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of University of London fans

49.8% are female, 50.2% are male, average age 27.0.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for University of London audience in Germany
MetricValue
Female49.8%
Male50.2%
Average age27.0
Estimated audience size288,210
Fig. 03

Age distribution

Ø 27.0
average years
Age distribution of the University of London audience in Germany
Age bracketShare%
16-1959%
20-2919%
30-3910%
40-497%
50+5%
Fig. 04

Worldwide distribution

5.8%

of the worldwide University of London audience comes from Germany.

Worldwide audience distribution share by country for University of London
CountryShare
United States16.4%
United Kingdom12.4%
Japan9.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of London audience in Germany is strongest.

Fig. 05

Top regions by affinity

University of London fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.80×
02Hessen~40K1.60×
03Hamburg~9K1.33×
04Bayern~60K1.30×
05Bremen~3K1.12×
06Baden-Württemberg~40K1.05×
07Nordrhein-Westfalen~60K1.03×
08Saarland~3K0.91×
09Rheinland-Pfalz~10K0.89×
10Schleswig-Holstein~9K0.89×
11Brandenburg~8K0.86×
12Mecklenburg-Vorpommern~5K0.86×
13Sachsen~10K0.83×
14Sachsen-Anhalt~6K0.82×
15Thüringen~6K0.82×
16Niedersachsen~20K0.81×
Fig. 06

Affinity by region

Affinity by region — University of London, Germany
0.81×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of London audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of London audience
#·InterestCategoryAffinity×
01EldoretTravel & Leisure352.89×
02OuigoCars & Mobility197.90×
03California State University, FresnoBusiness & Career159.95×
04TGVCars & Mobility108.45×
05King's College LondonBusiness & Career88.32×
06University College LondonBusiness & Career78.25×
07University of CopenhagenBusiness & Career57.07×
08Behavior change (public health)Health55.05×
09Leiden UniversityBusiness & Career48.87×
10University of AmsterdamBusiness & Career40.78×
11University of LeedsBusiness & Career39.53×
12George SorosBusiness & Career39.12×
13Behavioural sciencesBusiness & Career38.34×
14Börse StuttgartBusiness & Career24.76×
15University of CambridgeBusiness & Career23.67×
16James DeanMovies & TV20.19×
17University of OxfordBusiness & Career18.23×
18Marc-André ter StegenSports17.83×
19Fiat 500 (2007)Cars & Mobility16.93×
20Manuel NeuerSports6.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of London audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by University of London audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER4.02×
Early Adopter MentalityPOWER3.06×
SpiritualityBALANCE2.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by University of London audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.05×
Pet OwnershipJOY1.10×
TraditionCONSERVATISM1.19×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does University of London have in Germany?

University of London has an estimated audience of 288,210 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of University of London fans?

49.8% of University of London fans are female, 50.2% are male, with an average age of 27.0 years.

03

Which brands do University of London fans like most?

University of London fans show strongest brand affinity for TGV (108.45×), Ouigo (197.9×), and University College London (78.25×) over the country average.

04

Where do University of London fans live in Germany?

University of London fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do University of London fans also like?

Beyond University of London itself, the audience over-indexes on Ouigo (197.9×), University College London (78.25×), Eldoret (352.89×), and University of Amsterdam (40.78×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More University audiences in Germany

See University of London audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for University of London. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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