TGV Audience in Germany

TGV has an estimated audience of 276,741 people in Germany. 55.3% are female, 44.7% are male, average age 41.9. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Trenitalia, SNCF, TGV Lyria, Superman, BlaBlaCar.
The average TGV fan in Germany is 41.9 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Trenitalia, SNCF, TGV Lyria, with strongest over-indexing on Trenitalia (336.12× the country average). Demographically, the TGV audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Convenience Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Public transport
Demographics of TGV fans
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 41.9 |
| Estimated audience size | 276,741 |
Audience persona
The typical TGV fan in Germany is more female, around 41.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Trenitalia.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 116,989 | 3.1× |
| Nordrhein-Westfalen | 60,191 | 0.99× |
| Bayern | 58,887 | 1.32× |
| Hessen | 30,884 | 1.46× |
| Rheinland-Pfalz | 17,532 | 1.26× |
| Niedersachsen | 15,327 | 0.57× |
| Berlin | 14,134 | 1.14× |
| Sachsen | 8,724 | 0.64× |
| Hamburg | 5,700 | 0.91× |
| Saarland | 5,267 | 1.55× |
| Schleswig-Holstein | 5,241 | 0.53× |
| Brandenburg | 4,454 | 0.52× |
| Thüringen | 3,794 | 0.54× |
| Sachsen-Anhalt | 3,306 | 0.46× |
| Mecklenburg-Vorpommern | 2,267 | 0.43× |
| Bremen | 1,334 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Trenitalia | 336.12× | Cars & Mobility |
| SNCF | 103.02× | Cars & Mobility |
| TGV Lyria | 276.51× | Cars & Mobility |
| Superman | 8.96× | Movies & TV |
| BlaBlaCar | 20× | Cars & Mobility |
| High-net-worth individual | 20× | Business & Career |
| Momondo | 20× | Travel & Leisure |
| Kill Bill | 24.7× | Movies & TV |
| Itabus | 113.28× | Cars & Mobility |
| University of Tokyo | 21.9× | Business & Career |
| Martin Scorsese | 20.44× | Movies & TV |
| Borussia Dortmund | 2.29× | Sports |
| Eurostar | 17.92× | Cars & Mobility |
| Wacom | 41.61× | Technology & Electronics |
| Django Unchained | 16.55× | Movies & TV |
| Sonny Rollins | 86.05× | Music & Radio |
| Train | 6.83× | Cars & Mobility |
| Stanley Kubrick | 20.61× | Movies & TV |
| Illustrator | 8.64× | Business & Career |
| FIFA World Cup | 2.44× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.56 |
| Career Orientation | POWER | 1.39 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Indulgence | JOY | 1.26 |
| Travelling | THRILL | 1.26 |
| Urban Lifestyle | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Malaysia | 35.5% |
| France | 29.7% |
| Germany | 4.8% |
See TGV audiences in other countries
More Public transport audiences in Germany
- Deutsche Bahn (16,279,502)
- FlixBus (6,781,919)
- Bremer Straßenbahn AG (583,301)
- Eurostar (565,664)
- BOGESTRA (560,143)
Frequently asked questions
How many fans does TGV have in Germany?
TGV has an estimated audience of 276,741 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of TGV fans?
55.3% of TGV fans are female, 44.7% are male, with an average age of 41.9 years.
Which brands do TGV fans like most?
TGV fans show strongest brand affinity for Trenitalia (336.12×), SNCF (103.02×), and TGV Lyria (276.51×) over the country average.
Where do TGV fans live in Germany?
TGV fans in Germany are most concentrated in Baden-Württemberg (reach 116,989), Nordrhein-Westfalen (reach 60,191), and Bayern (reach 58,887). These three regions account for the largest share of the active audience.
What other brands do TGV fans also like?
Beyond TGV itself, the audience over-indexes on SNCF (103.02×), TGV Lyria (276.51×), Superman (8.96×), and BlaBlaCar (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for TGV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.