A data profile of the people who buy, follow and care about Train in Germany — modelled from more than twelve digital signal sources. Train has an estimated audience of 3,198,850 people in Germany.
The average Train fan in Germany is 40.7 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Rail transport, Tagesschau, Eurodance, with strongest over-indexing on Rail transport (4.86× the country average).
Demographically, the Train audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Quality Awareness, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Train fan in Germany is balanced, around 40.7 years old, with strong Quality Awareness tendencies and a notable affinity for Rail transport.
The key figures that characterise the Train profile in Germany.
46.8% are female, 53.2% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 46.8% |
| Male | 53.2% |
| Average age | 40.7 |
| Estimated audience size | 3,198,850 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 20% |
of the worldwide Train audience comes from Germany.
| Country | Share |
|---|---|
| United States | 21.3% |
| Italy | 6.0% |
| United Kingdom | 5.5% |
Where the Train audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~200K | 1.70× | |
| 02 | Bayern | ~900K | 1.68× | |
| 03 | Hessen | ~300K | 1.40× | |
| 04 | Hamburg | ~80K | 1.15× | |
| 05 | Baden-Württemberg | ~500K | 1.08× | |
| 06 | Rheinland-Pfalz | ~200K | 1.04× | |
| 07 | Bremen | ~30K | 0.98× | |
| 08 | Nordrhein-Westfalen | ~600K | 0.92× | |
| 09 | Saarland | ~40K | 0.91× | |
| 10 | Brandenburg | ~90K | 0.88× | |
| 11 | Sachsen | ~100K | 0.79× | |
| 12 | Schleswig-Holstein | ~90K | 0.78× | |
| 13 | Sachsen-Anhalt | ~60K | 0.75× | |
| 14 | Niedersachsen | ~200K | 0.72× | |
| 15 | Thüringen | ~60K | 0.72× | |
| 16 | Mecklenburg-Vorpommern | ~40K | 0.68× |
The strongest cross-interests of the Train audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | JIRA | Technology & Electronics | 6.83× | ||
| 02 | Latvia | Travel & Leisure | 6.70× | ||
| 03 | Italo disco | Music & Radio | 5.27× | ||
| 04 | Rail transport | Travel & Leisure | 4.86× | ||
| 05 | Eurodance | Music & Radio | 4.74× | ||
| 06 | Real property | Home & Garden | 3.14× | ||
| 07 | First class travel | Travel & Leisure | 3.01× | ||
| 08 | Donation | Business & Career | 2.86× | ||
| 09 | Public transport | Cars & Mobility | 2.82× | ||
| 10 | Fundraising | Business & Career | 2.65× | ||
| 11 | Business class | Travel & Leisure | 2.56× | ||
| 12 | Summer vacation | Travel & Leisure | 2.55× | ||
| 13 | Western Union | Business & Career | 2.11× | ||
| 14 | Transfermarkt | Sports | 1.90× | ||
| 15 | Tagesschau | Movies & TV | 1.89× | ||
| 16 | Tattoos | Fashion & Accessoires | 1.87× | ||
| 17 | Desserts | Food & Beverages | 1.86× | ||
| 18 | Müller (company) | Food & Beverages | 1.69× | ||
| 19 | Netto Marken-Discount | Shopping | 1.60× | ||
| 20 | Deutsche Bahn | Cars & Mobility | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.08× | |
| Community Orientation | OPEN | 1.47× | |
| Travelling | THRILL | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.77× | |
| Social Media Usage | JOY | 0.89× | |
| Sports Activity | POWER | 0.89× |
Train has an estimated audience of 3,198,850 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
46.8% of Train fans are female, 53.2% are male, with an average age of 40.7 years.
Train fans show strongest brand affinity for Rail transport (4.86×), Tagesschau (1.89×), and Eurodance (4.74×) over the country average.
Train fans in Germany are most concentrated in Bayern (reach ~900K), Nordrhein-Westfalen (reach ~600K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Train itself, the audience over-indexes on Tagesschau (1.89×), Eurodance (4.74×), Müller (company) (1.69×), and Netto Marken-Discount (1.6×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Train. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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