Eurodance Audience in Germany

Eurodance has an estimated audience of 2,303,135 people in Germany. 45.7% are female, 54.3% are male, average age 35.1. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Alternative dance, Radio Bollerwagen, Dieter Bohlen, Chicago house, Minimal music.
The average Eurodance fan in Germany is 35.1 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Alternative dance, Radio Bollerwagen, Dieter Bohlen, with strongest over-indexing on Alternative dance (45.71× the country average). Demographically, the Eurodance audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Eurodance fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 35.1 |
| Estimated audience size | 2,303,135 |
Audience persona
The typical Eurodance fan in Germany is balanced, around 35.1 years old, with strong Tradition tendencies and a notable affinity for Alternative dance.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 417,976 | 1.13× |
| Baden-Württemberg | 341,304 | 1.09× |
| Nordrhein-Westfalen | 315,259 | 0.63× |
| Niedersachsen | 261,778 | 1.17× |
| Hessen | 191,215 | 1.09× |
| Sachsen | 133,807 | 1.18× |
| Berlin | 112,654 | 1.09× |
| Rheinland-Pfalz | 112,227 | 0.97× |
| Schleswig-Holstein | 81,077 | 0.98× |
| Thüringen | 71,455 | 1.22× |
| Brandenburg | 62,660 | 0.88× |
| Hamburg | 56,731 | 1.09× |
| Sachsen-Anhalt | 49,250 | 0.83× |
| Mecklenburg-Vorpommern | 35,046 | 0.8× |
| Saarland | 25,053 | 0.89× |
| Bremen | 19,207 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alternative dance | 45.71× | Music & Radio |
| Radio Bollerwagen | 22.54× | Music & Radio |
| Dieter Bohlen | 12.82× | Music & Radio |
| Chicago house | 19.68× | Music & Radio |
| Minimal music | 20.94× | Music & Radio |
| Acid techno | 22.01× | Music & Radio |
| Samba | 23.29× | Music & Radio |
| Pop music | 4.21× | Music & Radio |
| Italo disco | 14.82× | Music & Radio |
| Intelligent dance music | 11.93× | Music & Radio |
| Borussia Dortmund | 2.43× | Sports |
| Discount stores | 3.17× | Shopping |
| Dance | 4.57× | Business & Career |
| Rock music | 3.37× | Music & Radio |
| Bild | 2.96× | News |
| Mambo (dance) | 52.67× | Music & Radio |
| Shopping | 2.37× | Shopping |
| Online shopping | 2.53× | Shopping |
| Beauty | 2.52× | Beauty & Wellness |
| DJ BoBo | 15.03× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.44 |
| Early Adopter Mentality | POWER | 1.21 |
| Patriotism | CONSERVATISM | 1.16 |
| Travelling | THRILL | 1.14 |
| Luxury Orientation | PREMIUM | 1.14 |
| Indulgence | JOY | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.7% |
| Germany | 8.6% |
| Italy | 6.1% |
See Eurodance audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Eurodance have in Germany?
Eurodance has an estimated audience of 2,303,135 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Eurodance fans?
45.7% of Eurodance fans are female, 54.3% are male, with an average age of 35.1 years.
Which brands do Eurodance fans like most?
Eurodance fans show strongest brand affinity for Alternative dance (45.71×), Radio Bollerwagen (22.54×), and Dieter Bohlen (12.82×) over the country average.
Where do Eurodance fans live in Germany?
Eurodance fans in Germany are most concentrated in Bayern (reach 417,976), Baden-Württemberg (reach 341,304), and Nordrhein-Westfalen (reach 315,259). These three regions account for the largest share of the active audience.
What other brands do Eurodance fans also like?
Beyond Eurodance itself, the audience over-indexes on Radio Bollerwagen (22.54×), Dieter Bohlen (12.82×), Chicago house (19.68×), and Minimal music (20.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Eurodance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.