A data profile of the people who buy, follow and care about Minimal music in Germany — modelled from more than twelve digital signal sources. Minimal music has an estimated audience of 1,434,587 people in Germany.
The average Minimal music fan in Germany is 34.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Alternative dance, Chicago house, Eurodance, with strongest over-indexing on Alternative dance (39.32× the country average).
Demographically, the Minimal music audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Extroversion, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Minimal music fan in Germany is balanced, around 34.2 years old, with strong Extroversion tendencies and a notable affinity for Alternative dance.
The key figures that characterise the Minimal music profile in Germany.
53.2% are female, 46.8% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 34.2 |
| Estimated audience size | 1,434,587 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 25% | |
| 30-39 | 20% | |
| 40-49 | 17% | |
| 50+ | 9% |
of the worldwide Minimal music audience comes from Germany.
| Country | Share |
|---|---|
| United States | 19.0% |
| Italy | 7.4% |
| China | 7.2% |
Where the Minimal music audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~300K | 1.30× | |
| 02 | Saarland | ~20K | 1.13× | |
| 03 | Berlin | ~70K | 1.10× | |
| 04 | Hamburg | ~40K | 1.10× | |
| 05 | Sachsen | ~70K | 1.06× | |
| 06 | Niedersachsen | ~100K | 1.05× | |
| 07 | Bremen | ~10K | 1.03× | |
| 08 | Hessen | ~100K | 1.01× | |
| 09 | Mecklenburg-Vorpommern | ~30K | 1.01× | |
| 10 | Nordrhein-Westfalen | ~300K | 0.96× | |
| 11 | Bayern | ~200K | 0.94× | |
| 12 | Thüringen | ~30K | 0.94× | |
| 13 | Sachsen-Anhalt | ~30K | 0.93× | |
| 14 | Rheinland-Pfalz | ~60K | 0.88× | |
| 15 | Schleswig-Holstein | ~40K | 0.87× | |
| 16 | Brandenburg | ~40K | 0.87× |
The strongest cross-interests of the Minimal music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Urban Wear | Fashion & Accessoires | 129.39× | ||
| 02 | Delia Matache | Music & Radio | 98.36× | ||
| 03 | Kuduro | Music & Radio | 89.93× | ||
| 04 | 2-step garage | Music & Radio | 76.37× | ||
| 05 | The Next Web | Technology & Electronics | 67.44× | ||
| 06 | Reebok Classic | Fashion & Accessoires | 54.42× | ||
| 07 | Bassline (music genre) | Music & Radio | 52.09× | ||
| 08 | Pro TV | Movies & TV | 49.56× | ||
| 09 | French house | Music & Radio | 45.87× | ||
| 10 | Romanian cuisine | Food & Beverages | 43.36× | ||
| 11 | Alternative dance | Music & Radio | 39.32× | ||
| 12 | black diamond | Fashion & Accessoires | 34.94× | ||
| 13 | Chicago house | Music & Radio | 33.31× | ||
| 14 | Acid house | Music & Radio | 29.71× | ||
| 15 | Eurodance | Music & Radio | 25.99× | ||
| 16 | Opel Mokka | Cars & Mobility | 17.41× | ||
| 17 | Eastern Europe | Travel & Leisure | 9.96× | ||
| 18 | New wave music | Music & Radio | 9.05× | ||
| 19 | Kaufland | Shopping | 4.21× | ||
| 20 | dB’s | Music & Radio | 2.30× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.89× | |
| Career Orientation | POWER | 2.20× | |
| Spirituality | BALANCE | 2.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.98× | |
| Travelling | THRILL | 0.98× | |
| Healthy Lifestyle | BALANCE | 1.00× |
Minimal music has an estimated audience of 1,434,587 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
53.2% of Minimal music fans are female, 46.8% are male, with an average age of 34.2 years.
Minimal music fans show strongest brand affinity for Alternative dance (39.32×), Chicago house (33.31×), and Eurodance (25.99×) over the country average.
Minimal music fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~300K), and Bayern (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Minimal music itself, the audience over-indexes on Chicago house (33.31×), Eurodance (25.99×), Bassline (music genre) (52.09×), and 2-step garage (76.37×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Minimal music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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