Intelligent dance music Audience in Germany
Intelligent dance music has an estimated audience of 1,793,333 people in Germany. 35.0% are female, 65.0% are male, average age 37.1. Top brand affinities: Home construction, Israel, Kloten, Progressive rock, Unique Gifts.
Top brand affinities include Home construction, Israel, Kloten, with strongest over-indexing on Home construction (2.37× the country average). Demographically, the Intelligent dance music audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Early Adopter Mentality, Tradition.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Intelligent dance music fans
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 37.1 |
| Estimated audience size | 1,793,333 |
Audience persona
The typical Intelligent dance music fan in Germany is more male, around 37.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.37× | Home & Garden |
| Israel | 4.8× | Travel & Leisure |
| Kloten | 20× | Travel & Leisure |
| Progressive rock | 2.19× | Music & Radio |
| Unique Gifts | 1.76× | Shopping |
| Stradivarius | 1.97× | Shopping |
| Abancay | 20× | Travel & Leisure |
| 3D printing | 2.38× | Technology & Electronics |
| Birthday Gifts | 1.7× | Kids & Family |
| KLIX (AM) | 2.36× | Music & Radio |
| Snow White (Fables) | 2.06× | Literature |
| Kocaelispor | 5.32× | Sports |
| Medieval fantasy | 9.48× | Literature |
| Staycation | 3.17× | Home & Garden |
| Škoda Kodiaq | 1.69× | Cars & Mobility |
| Home Delivery | 2.06× | Food & Beverages |
| myDealZ | 2.11× | Shopping |
| Grinch | 1.61× | Movies & TV |
| Volvo V60 | 2.94× | Cars & Mobility |
| JDSU | 1.88× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.44 |
| Tradition | CONSERVATISM | 1.41 |
| Patriotism | CONSERVATISM | 1.38 |
| Sustainability | BALANCE | 1.37 |
| Community Orientation | OPEN | 1.26 |
| Indulgence | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.5% |
| Germany | 7.4% |
| United Kingdom | 6.4% |
See Intelligent dance music audiences in other countries
- Intelligent dance music — United States
- Intelligent dance music — United Kingdom
- Intelligent dance music — France
- Intelligent dance music — Italy
- Intelligent dance music — Spain
- Intelligent dance music — Brazil
- Intelligent dance music — Japan
- Intelligent dance music — South Korea
- Intelligent dance music — India
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Intelligent dance music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.