A data profile of the people who buy, follow and care about Train in France — modelled from more than twelve digital signal sources. Train has an estimated audience of 2,777,066 people in France.
The average Train fan in France is 42.5 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.
Top brand affinities include Love & Sex, Kitchen garden, Christmas Gift, with strongest over-indexing on Love & Sex (195.32× the country average).
Demographically, the Train audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Quality Awareness, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Train fan in France is balanced, around 42.5 years old, with strong Quality Awareness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Train profile in France.
45.6% are female, 54.4% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 45.6% |
| Male | 54.4% |
| Average age | 42.5 |
| Estimated audience size | 2,777,066 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 28% |
of the worldwide Train audience comes from France.
| Country | Share |
|---|---|
| United States | 21.3% |
| Italy | 6.0% |
| United Kingdom | 5.5% |
Where the Train audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Auvergne-Rhône-Alpes | ~400K | 1.26× | |
| 02 | Occitanie | ~300K | 1.25× | |
| 03 | Provence-Alpes-Côte d'Azur | ~200K | 1.17× | |
| 04 | Nouvelle-Aquitaine | ~300K | 1.08× | |
| 05 | Pays de la Loire | ~200K | 1.04× | |
| 06 | Île-de-France | ~500K | 1.01× | |
| 07 | Bourgogne-Franche-Comté | ~100K | 1.01× | |
| 08 | Hauts-de-France | ~200K | 0.99× | |
| 09 | Brittany | ~100K | 0.97× | |
| 10 | Centre-Val de Loire | ~100K | 0.95× | |
| 11 | Grand Est | ~200K | 0.94× | |
| 12 | Normandy | ~100K | 0.94× | |
| 13 | Corsica | ~6K | 0.42× |
The strongest cross-interests of the Train audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 195.32× | ||
| 02 | Selfridges | Shopping | 146.92× | ||
| 03 | Christmas Gift | Kids & Family | 23.45× | ||
| 04 | Myspace | Internet & Social Media | 19.98× | ||
| 05 | Christmas tree | Kids & Family | 19.10× | ||
| 06 | Broadcasting of sports events | Movies & TV | 15.45× | ||
| 07 | Kitchen garden | Home & Garden | 15.06× | ||
| 08 | Zoom lens | Technology & Electronics | 13.96× | ||
| 09 | Dentistry | Business & Career | 13.79× | ||
| 10 | Girl power | Politics & Society | 11.19× | ||
| 11 | Breast Cancer awareness | Health | 10.56× | ||
| 12 | Hormone | Health | 9.68× | ||
| 13 | Single-lens reflex camera | Technology & Electronics | 8.38× | ||
| 14 | New Testament | Politics & Society | 8.22× | ||
| 15 | Sustainable products | Politics & Society | 6.30× | ||
| 16 | Improvisation | Music & Radio | 6.01× | ||
| 17 | First class travel | Travel & Leisure | 3.35× | ||
| 18 | Real property | Home & Garden | 2.46× | ||
| 19 | SNCF | Cars & Mobility | 2.16× | ||
| 20 | Internet & Social Media | 2.05× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.14× | |
| Mindfulness | BALANCE | 2.10× | |
| Travelling | THRILL | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.88× | |
| Extroversion | THRILL | 0.90× | |
| Healthy Lifestyle | BALANCE | 0.91× |
Train has an estimated audience of 2,777,066 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
45.6% of Train fans are female, 54.4% are male, with an average age of 42.5 years.
Train fans show strongest brand affinity for Love & Sex (195.32×), Kitchen garden (15.06×), and Christmas Gift (23.45×) over the country average.
Train fans in France are most concentrated in Île-de-France (reach ~500K), Auvergne-Rhône-Alpes (reach ~400K), and Occitanie (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Train itself, the audience over-indexes on Kitchen garden (15.06×), Christmas Gift (23.45×), Broadcasting of sports events (15.45×), and Dentistry (13.79×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Train. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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