Rascasse Audience Intelligence

Train Audience in France

A data profile of the people who buy, follow and care about Train in France — modelled from more than twelve digital signal sources. Train has an estimated audience of 2,777,066 people in France.

The average Train fan in France is 42.5 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.

Top brand affinities include Love & Sex, Kitchen garden, Christmas Gift, with strongest over-indexing on Love & Sex (195.32× the country average).

Demographically, the Train audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Quality Awareness, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Train fan in France is balanced, around 42.5 years old, with strong Quality Awareness tendencies and a notable affinity for Love & Sex.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Train profile in France.

Audience size
2.8M
in France
Gender
45.6%
54.4% male
Age
42.5
average years
Country rank
#1594
Topic in France
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Train fans

45.6% are female, 54.4% are male, average age 42.5.

Fig. 02

Gender split

45.6%
Female
54.4%
Male
Demographic split for Train audience in France
MetricValue
Female45.6%
Male54.4%
Average age42.5
Estimated audience size2,777,066
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Train audience in France
Age bracketShare%
16-1913%
20-2918%
30-3918%
40-4922%
50+28%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Train audience comes from France.

Worldwide audience distribution share by country for Train
CountryShare
United States21.3%
Italy6.0%
United Kingdom5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Train audience in France is strongest.

Fig. 05

Top regions by affinity

Train fans by region: top regions in France
#RegionReachAffinity×
01Auvergne-Rhône-Alpes~400K1.26×
02Occitanie~300K1.25×
03Provence-Alpes-Côte d'Azur~200K1.17×
04Nouvelle-Aquitaine~300K1.08×
05Pays de la Loire~200K1.04×
06Île-de-France~500K1.01×
07Bourgogne-Franche-Comté~100K1.01×
08Hauts-de-France~200K0.99×
09Brittany~100K0.97×
10Centre-Val de Loire~100K0.95×
11Grand Est~200K0.94×
12Normandy~100K0.94×
13Corsica~6K0.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Train audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Train audience
#·InterestCategoryAffinity×
01Love & SexKids & Family195.32×
02SelfridgesShopping146.92×
03Christmas GiftKids & Family23.45×
04MyspaceInternet & Social Media19.98×
05Christmas treeKids & Family19.10×
06Broadcasting of sports eventsMovies & TV15.45×
07Kitchen gardenHome & Garden15.06×
08Zoom lensTechnology & Electronics13.96×
09DentistryBusiness & Career13.79×
10Girl powerPolitics & Society11.19×
11Breast Cancer awarenessHealth10.56×
12HormoneHealth9.68×
13Single-lens reflex cameraTechnology & Electronics8.38×
14New TestamentPolitics & Society8.22×
15Sustainable productsPolitics & Society6.30×
16ImprovisationMusic & Radio6.01×
17First class travelTravel & Leisure3.35×
18Real propertyHome & Garden2.46×
19SNCFCars & Mobility2.16×
20WhatsAppInternet & Social Media2.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Train audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Train audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.14×
MindfulnessBALANCE2.10×
TravellingTHRILL1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Train audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.88×
ExtroversionTHRILL0.90×
Healthy LifestyleBALANCE0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Train have in France?

Train has an estimated audience of 2,777,066 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Train fans?

45.6% of Train fans are female, 54.4% are male, with an average age of 42.5 years.

03

Which brands do Train fans like most?

Train fans show strongest brand affinity for Love & Sex (195.32×), Kitchen garden (15.06×), and Christmas Gift (23.45×) over the country average.

04

Where do Train fans live in France?

Train fans in France are most concentrated in Île-de-France (reach ~500K), Auvergne-Rhône-Alpes (reach ~400K), and Occitanie (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Train fans also like?

Beyond Train itself, the audience over-indexes on Kitchen garden (15.06×), Christmas Gift (23.45×), Broadcasting of sports events (15.45×), and Dentistry (13.79×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Train. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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