Rascasse Audience Intelligence

University of Cambridge Audience in Germany

A data profile of the people who buy, follow and care about University of Cambridge in Germany — modelled from more than twelve digital signal sources. University of Cambridge has an estimated audience of 662,481 people in Germany.

#12among University in Germany#755among POI in Germany#734in Business & Career

The average University of Cambridge fan in Germany is 29.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include London School of Economics, University College London, University of Leeds, with strongest over-indexing on London School of Economics (100.95× the country average).

Demographically, the University of Cambridge audience skews balanced with an average age of 29.4, and over-indexes on personality traits such as Career Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical University of Cambridge fan in Germany is balanced, around 29.4 years old, with strong Career Orientation tendencies and a notable affinity for London School of Economics.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of Cambridge profile in Germany.

Audience size
662K
in Germany
Gender
52.9%♀
47.1% male
Age
29.4
average years
Country rank
#9271
POI in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of University of Cambridge fans

52.9% are female, 47.1% are male, average age 29.4.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for University of Cambridge audience in Germany
MetricValue
Female52.9%
Male47.1%
Average age29.4
Estimated audience size662,481
Fig. 03

Age distribution

Ø 29.4
average years
Age distribution of the University of Cambridge audience in Germany
Age bracketShare%
16-1950%
20-2920%
30-3914%
40-4911%
50+6%
Fig. 04

Worldwide distribution

4.5%

of the worldwide University of Cambridge audience comes from Germany.

Worldwide audience distribution share by country for University of Cambridge
CountryShare
Japan15.0%
United States13.6%
United Kingdom9.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of Cambridge audience in Germany is strongest.

Fig. 05

Top regions by affinity

University of Cambridge fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~50K1.56×
02Hessen~70K1.44×
03Bayern~100K1.26×
04Hamburg~20K1.15×
05Baden-Württemberg~100K1.13×
06Bremen~6K1.09×
07Nordrhein-Westfalen~200K1.06×
08Niedersachsen~60K0.98×
09Rheinland-Pfalz~30K0.94×
10Saarland~8K0.94×
11Schleswig-Holstein~20K0.92×
12Sachsen~30K0.87×
13Thüringen~10K0.85×
14Brandenburg~20K0.84×
15Sachsen-Anhalt~10K0.78×
16Mecklenburg-Vorpommern~10K0.78×
Fig. 06

Affinity by region

Affinity by region — University of Cambridge, Germany
0.78×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of Cambridge audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of Cambridge audience
#·InterestCategoryAffinity×
01The Barber ShopBeauty & Wellness260.96×
02University of EdinburghBusiness & Career149.25×
03Princeton UniversityBusiness & Career145.86×
04Imperial College LondonBusiness & Career144.54×
05University of BirminghamBusiness & Career138.62×
06University of PennsylvaniaBusiness & Career132.72×
07University of ExeterBusiness & Career132.05×
08University College LondonBusiness & Career131.35×
09University of BristolBusiness & Career126.19×
10University of WarwickBusiness & Career124.58×
11University of LeedsBusiness & Career118.43×
12University of GlasgowBusiness & Career113.20×
13Durham UniversityBusiness & Career108.09×
14London School of EconomicsBusiness & Career100.95×
15New York UniversityBusiness & Career85.20×
16HEC ParisBusiness & Career80.69×
17Columbia UniversityBusiness & Career79.92×
18Maastricht UniversityBusiness & Career56.74×
19Harvard UniversityBusiness & Career48.88×
20University of OxfordBusiness & Career45.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of Cambridge audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by University of Cambridge audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.42×
PatriotismCONSERVATISM2.38×
SpiritualityBALANCE2.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by University of Cambridge audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
DIY MentalityTHRILL1.00×
Risk AppetiteTHRILL1.18×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does University of Cambridge have in Germany?

University of Cambridge has an estimated audience of 662,481 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of University of Cambridge fans?

52.9% of University of Cambridge fans are female, 47.1% are male, with an average age of 29.4 years.

03

Which brands do University of Cambridge fans like most?

University of Cambridge fans show strongest brand affinity for London School of Economics (100.95×), University College London (131.35×), and University of Leeds (118.43×) over the country average.

04

Where do University of Cambridge fans live in Germany?

University of Cambridge fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do University of Cambridge fans also like?

Beyond University of Cambridge itself, the audience over-indexes on University College London (131.35×), University of Leeds (118.43×), The Barber Shop (260.96×), and University of Bristol (126.19×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Germany who actively search for University of Cambridge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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