University of Cambridge Audience in United States

University of Cambridge has an estimated audience of 1,978,579 people in United States. 57.4% are female, 42.6% are male, average age 34.2. Top regions: California, Texas, New York. Top brand affinities: Bill Belichick, University of Southampton, Newcastle University, Cambridge, University of Sheffield.
The average University of Cambridge fan in United States is 34.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Bill Belichick, University of Southampton, Newcastle University, with strongest over-indexing on Bill Belichick (65.35× the country average). Demographically, the University of Cambridge audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Convenience Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of Cambridge fans
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 34.2 |
| Estimated audience size | 1,978,579 |
Audience persona
The typical University of Cambridge fan in United States is more female, around 34.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Bill Belichick.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 330,566 | 1.52× |
| Texas | 174,407 | 1.03× |
| New York | 167,651 | 1.52× |
| Florida | 138,760 | 1.04× |
| Massachusetts | 110,454 | 2.83× |
| Illinois | 77,582 | 1.18× |
| Virginia | 71,377 | 1.48× |
| Pennsylvania | 70,499 | 1.06× |
| Georgia | 68,427 | 1.12× |
| New Jersey | 64,988 | 1.29× |
| North Carolina | 60,121 | 1.01× |
| Washington | 51,180 | 1.29× |
| Ohio | 49,869 | 0.82× |
| Maryland | 49,126 | 1.44× |
| Michigan | 45,375 | 0.88× |
| Arizona | 35,365 | 0.88× |
| Connecticut | 33,415 | 1.68× |
| Tennessee | 31,635 | 0.8× |
| Colorado | 31,253 | 1× |
| Indiana | 30,240 | 0.84× |
| Minnesota | 26,040 | 0.92× |
| Oregon | 24,919 | 1.1× |
| Missouri | 24,449 | 0.77× |
| South Carolina | 22,835 | 0.77× |
| Wisconsin | 21,484 | 0.72× |
| Kentucky | 18,120 | 0.73× |
| Alabama | 18,032 | 0.65× |
| Louisiana | 16,302 | 0.64× |
| Washington, District of Columbia | 16,130 | 2.71× |
| Utah | 15,356 | 0.87× |
| Oklahoma | 14,274 | 0.65× |
| Nevada | 13,682 | 0.71× |
| Iowa | 13,445 | 0.82× |
| Arkansas | 11,212 | 0.69× |
| Kansas | 10,803 | 0.69× |
| New Hampshire | 9,637 | 1.24× |
| Mississippi | 8,691 | 0.53× |
| Rhode Island | 8,524 | 1.35× |
| Hawaii | 8,497 | 1× |
| Maine | 8,284 | 1.17× |
| New Mexico | 6,627 | 0.67× |
| Idaho | 6,353 | 0.64× |
| Nebraska | 6,344 | 0.64× |
| West Virginia | 5,504 | 0.6× |
| Delaware | 5,112 | 0.94× |
| Vermont | 4,153 | 1.2× |
| Montana | 3,335 | 0.61× |
| Alaska | 3,139 | 0.74× |
| South Dakota | 2,616 | 0.57× |
| North Dakota | 1,972 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bill Belichick | 65.35× | Sports |
| University of Southampton | 202.32× | Business & Career |
| Newcastle University | 135.73× | Business & Career |
| Cambridge | 71× | Travel & Leisure |
| University of Sheffield | 198.11× | Business & Career |
| London School of Economics | 70.52× | Business & Career |
| Imperial College London | 107.59× | Business & Career |
| Smart Shopping | 52.35× | Shopping |
| Northumbria University | 195.25× | Business & Career |
| University of Westminster | 122.09× | Business & Career |
| Manchester Metropolitan University | 114.04× | Business & Career |
| Leeds Metropolitan University | 204.43× | Business & Career |
| Leeds Trinity University | 253.86× | Business & Career |
| King's College London | 85.84× | Business & Career |
| University of Manchester | 103.7× | Business & Career |
| Harvard University | 18.31× | Business & Career |
| University of Exeter | 135.74× | Business & Career |
| University of Leeds | 78.91× | Business & Career |
| University of Hull | 121.5× | Business & Career |
| Free University of Berlin | 125.06× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.98 |
| Community Orientation | OPEN | 1.64 |
| Career Orientation | POWER | 1.5 |
| Quality Awareness | PREMIUM | 1.5 |
| Individualism | JOY | 1.49 |
| Patriotism | CONSERVATISM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 15.0% |
| United States | 13.6% |
| United Kingdom | 9.9% |
See University of Cambridge audiences in other countries
- University of Cambridge — Germany
- University of Cambridge — United Kingdom
- University of Cambridge — France
- University of Cambridge — Italy
- University of Cambridge — Spain
- University of Cambridge — Brazil
- University of Cambridge — Japan
- University of Cambridge — South Korea
- University of Cambridge — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does University of Cambridge have in United States?
University of Cambridge has an estimated audience of 1,978,579 people in United States, concentrated in California and Texas.
What is the gender split and age of University of Cambridge fans?
57.4% of University of Cambridge fans are female, 42.6% are male, with an average age of 34.2 years.
Which brands do University of Cambridge fans like most?
University of Cambridge fans show strongest brand affinity for Bill Belichick (65.35×), University of Southampton (202.32×), and Newcastle University (135.73×) over the country average.
Where do University of Cambridge fans live in United States?
University of Cambridge fans in United States are most concentrated in California (reach 330,566), Texas (reach 174,407), and New York (reach 167,651). These three regions account for the largest share of the active audience.
What other brands do University of Cambridge fans also like?
Beyond University of Cambridge itself, the audience over-indexes on University of Southampton (202.32×), Newcastle University (135.73×), Cambridge (71×), and University of Sheffield (198.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for University of Cambridge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.