Rascasse Audience Intelligence

Imperial College London Audience in United States

A data profile of the people who buy, follow and care about Imperial College London in United States — modelled from more than twelve digital signal sources. Imperial College London has an estimated audience of 482,537 people in United States.

#284among University in United States#3983among POI in United States#2314in Business & Career

Imperial College London has an estimated audience of 482,537 people in United States. 61.2% are female, 38.8% are male, average age 33.7. Top brand affinities: University of Cambridge, Yale University, Duke University, Brown University, Carnegie Mellon University.

Top brand affinities include University of Cambridge, Yale University, Duke University, with strongest over-indexing on University of Cambridge (107.59× the country average).

Demographically, the Imperial College London audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Career Orientation, Patriotism.

The typical Imperial College London fan in United States is more female, around 33.7 years old, with strong Career Orientation tendencies and a notable affinity for University of Cambridge.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Imperial College London profile in United States.

Audience size
483K
in United States
Gender
61.2%♀
38.8% male
Age
33.7
average years
Country rank
#37451
POI in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Imperial College London fans

61.2% are female, 38.8% are male, average age 33.7.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Imperial College London audience in United States
MetricValue
Female61.2%
Male38.8%
Average age33.7
Estimated audience size482,537
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Imperial College London audience in United States
Age bracketShare%
16-1933%
20-2922%
30-3919%
40-4916%
50+10%
Fig. 04

Worldwide distribution

16.1%

of the worldwide Imperial College London audience comes from United States.

Worldwide audience distribution share by country for Imperial College London
CountryShare
United Kingdom16.5%
United States16.1%
India10.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Imperial College London audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Imperial College London audience
#·InterestCategoryAffinity×
01University of CambridgeBusiness & Career107.59×
02University of St AndrewsBusiness & Career89.57×
03Brown UniversityBusiness & Career65.68×
04Yale UniversityBusiness & Career57.04×
05Carnegie Mellon UniversityBusiness & Career53.01×
06University of EdinburghBusiness & Career51.40×
07HEC ParisBusiness & Career48.00×
08McGill UniversityBusiness & Career47.35×
09Duke UniversityBusiness & Career45.19×
10New York UniversityBusiness & Career35.94×
11University of ChicagoBusiness & Career32.63×
12University of OxfordBusiness & Career25.74×
13Northwestern UniversityBusiness & Career25.60×
14University of PennsylvaniaBusiness & Career24.55×
15Johns Hopkins UniversityBusiness & Career23.45×
16Princeton UniversityBusiness & Career23.38×
17Colgate UniversityBusiness & Career20.00×
18Cornell UniversityBusiness & Career18.78×
19Columbia UniversityBusiness & Career16.33×
20Master of Business AdministrationBusiness & Career11.43×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Imperial College London audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Imperial College London audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.06×
PatriotismCONSERVATISM1.96×
IndulgenceJOY1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Imperial College London audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.83×
Design AffinityPREMIUM0.83×
Luxury OrientationPREMIUM0.85×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Imperial College London. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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