Rascasse Audience Intelligence

Brown University Audience in United States

A data profile of the people who buy, follow and care about Brown University in United States — modelled from more than twelve digital signal sources. Brown University has an estimated audience of 995,176 people in United States.

#144among University in United States#2141among POI in United States#1561in Business & Career

The average Brown University fan in United States is 33.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Massachusetts.

Top brand affinities include National University of Computer and Emerging Sciences, Colgate University, San Bernardino Valley College, with strongest over-indexing on National University of Computer and Emerging Sciences (4285.39× the country average).

Demographically, the Brown University audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Quality Awareness, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brown University fan in United States is more female, around 33.4 years old, with strong Quality Awareness tendencies and a notable affinity for National University of Computer and Emerging Sciences.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brown University profile in United States.

Audience size
995K
in United States
Gender
57.8%♀
42.2% male
Age
33.4
average years
Country rank
#23736
POI in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brown University fans

57.8% are female, 42.2% are male, average age 33.4.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for Brown University audience in United States
MetricValue
Female57.8%
Male42.2%
Average age33.4
Estimated audience size995,176
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Brown University audience in United States
Age bracketShare%
16-1942%
20-2915%
30-3913%
40-4916%
50+14%
Fig. 04

Worldwide distribution

30.3%

of the worldwide Brown University audience comes from United States.

Worldwide audience distribution share by country for Brown University
CountryShare
United States30.3%
China20.3%
Japan7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brown University audience in United States is strongest.

Fig. 05

Top regions by affinity

Brown University fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~50K14.98×
02Massachusetts~60K2.81×
03Connecticut~20K1.85×
04New Hampshire~6K1.57×
05Maine~5K1.33×
06Washington, District of Columbia~3K1.17×
07Vermont~2K1.15×
08New Jersey~30K1.13×
09New York~60K1.09×
10Maryland~20K0.94×
11Virginia~20K0.88×
12Pennsylvania~30K0.82×
13Delaware~2K0.78×
14California~80K0.70×
15Illinois~20K0.65×
16Georgia~20K0.65×
17North Carolina~20K0.65×
18Michigan~20K0.65×
19Alabama~9K0.64×
20Florida~40K0.62×
21Hawaii~3K0.62×
22Washington~10K0.60×
23Wisconsin~9K0.60×
24South Carolina~9K0.59×
25Minnesota~8K0.59×
26Kentucky~7K0.59×
27Ohio~20K0.58×
28Texas~50K0.57×
29Tennessee~10K0.57×
30Colorado~9K0.57×
31Indiana~10K0.56×
32Oregon~6K0.56×
33Kansas~4K0.56×
34Iowa~5K0.55×
35Missouri~9K0.54×
36West Virginia~2K0.54×
37Arizona~10K0.52×
38Montana~1K0.51×
39Idaho~3K0.50×
40Oklahoma~5K0.49×
41Arkansas~4K0.49×
42New Mexico~2K0.49×
43Nebraska~2K0.49×
44Louisiana~6K0.48×
45North Dakota<1K0.48×
46Mississippi~4K0.47×
47Nevada~4K0.46×
48Utah~4K0.46×
49Alaska<1K0.45×
50South Dakota~1K0.44×
Fig. 06

Affinity by region

Affinity by region — Brown University, United States
0.44×1.00×14.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brown University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brown University audience
#·InterestCategoryAffinity×
01National University of Computer and Emerging SciencesBusiness & Career4285.39×
02Harvey Mudd CollegeBusiness & Career97.40×
03Colgate UniversityBusiness & Career87.07×
04Elon UniversityBusiness & Career74.57×
05Imperial College LondonBusiness & Career65.68×
06Lehigh UniversityBusiness & Career63.14×
07Bates CollegeBusiness & Career59.54×
08San Bernardino Valley CollegeBusiness & Career42.55×
09Carnegie Mellon UniversityBusiness & Career37.71×
10Yale UniversityBusiness & Career37.22×
11Princeton UniversityBusiness & Career33.21×
12University of CambridgeBusiness & Career28.36×
13Duke UniversityBusiness & Career26.45×
14Cornell UniversityBusiness & Career25.77×
15Georgetown UniversityBusiness & Career24.94×
16Columbia UniversityBusiness & Career24.58×
17Vanderbilt UniversityBusiness & Career22.65×
18Drake UniversityBusiness & Career22.20×
19University of PennsylvaniaBusiness & Career21.95×
20Harvard UniversityBusiness & Career14.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brown University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brown University audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.32×
Career OrientationPOWER1.68×
MindfulnessBALANCE1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brown University audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.93×
Pet OwnershipJOY0.99×
Family OrientationCONSERVATISM1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Brown University have in United States?

Brown University has an estimated audience of 995,176 people in United States, concentrated in California and New York.

02

What is the gender split and age of Brown University fans?

57.8% of Brown University fans are female, 42.2% are male, with an average age of 33.4 years.

03

Which brands do Brown University fans like most?

Brown University fans show strongest brand affinity for National University of Computer and Emerging Sciences (4285.39×), Colgate University (87.07×), and San Bernardino Valley College (42.55×) over the country average.

04

Where do Brown University fans live in United States?

Brown University fans in United States are most concentrated in California (reach ~80K), New York (reach ~60K), and Massachusetts (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Brown University fans also like?

Beyond Brown University itself, the audience over-indexes on Colgate University (87.07×), San Bernardino Valley College (42.55×), Yale University (37.22×), and Columbia University (24.58×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Brown University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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