Rascasse Audience Intelligence

Bates College Audience in United States

A data profile of the people who buy, follow and care about Bates College in United States — modelled from more than twelve digital signal sources. Bates College has an estimated audience of 323,921 people in United States.

#419among University in United States#5401among POI in United States#2853in Business & Career

Bates College has an estimated audience of 323,921 people in United States. 55.2% are female, 44.8% are male, average age 37.0. Top brand affinities: Colgate University, Cider, Brown University, StubHub, Duke University.

Top brand affinities include Colgate University, Cider, Brown University, with strongest over-indexing on Colgate University (352.95× the country average).

Demographically, the Bates College audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Patriotism, Indulgence.

The typical Bates College fan in United States is more female, around 37.0 years old, with strong Patriotism tendencies and a notable affinity for Colgate University.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bates College profile in United States.

Audience size
324K
in United States
Gender
55.2%♀
44.8% male
Age
37.0
average years
Country rank
#46444
POI in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bates College fans

55.2% are female, 44.8% are male, average age 37.0.

Fig. 02

Gender split

55.2%
Female
44.8%
Male
Demographic split for Bates College audience in United States
MetricValue
Female55.2%
Male44.8%
Average age37.0
Estimated audience size323,921
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Bates College audience in United States
Age bracketShare%
16-1932%
20-2915%
30-3914%
40-4920%
50+20%
Fig. 04

Worldwide distribution

88.8%

of the worldwide Bates College audience comes from United States.

Worldwide audience distribution share by country for Bates College
CountryShare
United States88.8%
United Kingdom6.6%
Australia1.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bates College audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bates College audience
#·InterestCategoryAffinity×
01Colgate UniversityBusiness & Career352.95×
02Brown UniversityBusiness & Career59.54×
03Boston CollegeBusiness & Career53.47×
04New England RevolutionSports44.07×
05Carnegie Mellon UniversityBusiness & Career40.24×
06James Madison UniversityBusiness & Career37.85×
07Yale UniversityBusiness & Career33.76×
08San Jose State UniversityBusiness & Career29.93×
09Duke UniversityBusiness & Career27.75×
10University of CambridgeBusiness & Career25.28×
11University of Southern CaliforniaBusiness & Career22.90×
12CiderFood & Beverages20.71×
13University of PennsylvaniaBusiness & Career18.83×
14Northwestern UniversityBusiness & Career18.62×
15New York UniversityBusiness & Career18.42×
16University of Notre DameBusiness & Career15.00×
17StubHubTravel & Leisure14.38×
18Boston BruinsSports9.62×
19University of Texas at AustinBusiness & Career8.72×
20Dunkin' DonutsFood & Beverages5.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bates College audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bates College audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.71×
IndulgenceJOY1.48×
Community OrientationOPEN1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bates College audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.74×
ExtroversionTHRILL0.76×
Family OrientationCONSERVATISM0.77×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Bates College. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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