A data profile of the people who buy, follow and care about Georgetown University in United States — modelled from more than twelve digital signal sources. Georgetown University has an estimated audience of 3,951,134 people in United States.
The average Georgetown University fan in United States is 40.4 years old, balanced, and lives primarily in Washington, District of Columbia.
The audience is concentrated in Washington, District of Columbia, Virginia, California.
Top brand affinities include Colgate University, Sex and the City, BoJack Horseman, with strongest over-indexing on Colgate University (43.47× the country average).
Demographically, the Georgetown University audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Georgetown University fan in United States is balanced, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Colgate University.
The key figures that characterise the Georgetown University profile in United States.
54.9% are female, 45.1% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 40.4 |
| Estimated audience size | 3,951,134 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 15% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 26% |
Where the Georgetown University audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~300K | 24.92× | |
| 02 | Maryland | ~200K | 3.14× | |
| 03 | Virginia | ~300K | 2.99× | |
| 04 | Connecticut | ~40K | 0.99× | |
| 05 | Massachusetts | ~80K | 0.97× | |
| 06 | New Jersey | ~100K | 0.96× | |
| 07 | Delaware | ~10K | 0.88× | |
| 08 | New York | ~200K | 0.82× | |
| 09 | Rhode Island | ~9K | 0.72× | |
| 10 | Pennsylvania | ~90K | 0.70× | |
| 11 | Vermont | ~5K | 0.70× | |
| 12 | New Hampshire | ~10K | 0.63× | |
| 13 | Maine | ~8K | 0.58× | |
| 14 | North Carolina | ~70K | 0.57× | |
| 15 | Georgia | ~60K | 0.53× | |
| 16 | Kentucky | ~30K | 0.53× | |
| 17 | Hawaii | ~9K | 0.53× | |
| 18 | California | ~200K | 0.52× | |
| 19 | Illinois | ~70K | 0.52× | |
| 20 | West Virginia | ~10K | 0.52× | |
| 21 | South Carolina | ~30K | 0.48× | |
| 22 | Texas | ~200K | 0.47× | |
| 23 | Florida | ~100K | 0.47× | |
| 24 | Washington | ~40K | 0.47× | |
| 25 | Alaska | ~4K | 0.47× | |
| 26 | North Dakota | ~4K | 0.45× | |
| 27 | Tennessee | ~30K | 0.43× | |
| 28 | South Dakota | ~4K | 0.43× | |
| 29 | Montana | ~5K | 0.42× | |
| 30 | Ohio | ~50K | 0.41× | |
| 31 | Indiana | ~30K | 0.40× | |
| 32 | Colorado | ~20K | 0.39× | |
| 33 | Minnesota | ~20K | 0.39× | |
| 34 | Michigan | ~40K | 0.38× | |
| 35 | Louisiana | ~20K | 0.38× | |
| 36 | Oregon | ~20K | 0.38× | |
| 37 | Mississippi | ~10K | 0.38× | |
| 38 | Nebraska | ~8K | 0.38× | |
| 39 | Kansas | ~10K | 0.37× | |
| 40 | Wisconsin | ~20K | 0.36× | |
| 41 | Nevada | ~10K | 0.36× | |
| 42 | Arkansas | ~10K | 0.36× | |
| 43 | Arizona | ~30K | 0.35× | |
| 44 | Missouri | ~20K | 0.35× | |
| 45 | Alabama | ~20K | 0.35× | |
| 46 | Idaho | ~7K | 0.35× | |
| 47 | New Mexico | ~7K | 0.35× | |
| 48 | Oklahoma | ~10K | 0.34× | |
| 49 | Utah | ~10K | 0.34× | |
| 50 | Iowa | ~10K | 0.34× |
The strongest cross-interests of the Georgetown University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Colgate University | Business & Career | 43.47× | ||
| 02 | Boston College | Business & Career | 27.55× | ||
| 03 | Brown University | Business & Career | 24.94× | ||
| 04 | BoJack Horseman | Movies & TV | 22.62× | ||
| 05 | Carnegie Mellon University | Business & Career | 22.34× | ||
| 06 | Yale University | Business & Career | 21.96× | ||
| 07 | University of Chicago | Business & Career | 21.03× | ||
| 08 | Political satire | Literature | 18.13× | ||
| 09 | University of Pennsylvania | Business & Career | 14.85× | ||
| 10 | Johns Hopkins University | Business & Career | 14.46× | ||
| 11 | Duke University | Business & Career | 13.24× | ||
| 12 | University of Notre Dame | Business & Career | 13.12× | ||
| 13 | Northwestern University | Business & Career | 13.10× | ||
| 14 | Sex and the City | Movies & TV | 12.55× | ||
| 15 | University of Southern California | Business & Career | 12.09× | ||
| 16 | University of Wisconsin–Madison | Business & Career | 12.06× | ||
| 17 | Bob's Burgers | Movies & TV | 12.05× | ||
| 18 | University of California, Berkeley | Business & Career | 11.66× | ||
| 19 | Gilmore Girls | Movies & TV | 10.62× | ||
| 20 | Columbia University | Business & Career | 9.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.93× | |
| Career Orientation | POWER | 1.54× | |
| Sustainability | BALANCE | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.88× | |
| Pet Ownership | JOY | 0.90× | |
| Healthy Lifestyle | BALANCE | 0.92× |
Georgetown University has an estimated audience of 3,951,134 people in United States, concentrated in Washington, District of Columbia and Virginia.
54.9% of Georgetown University fans are female, 45.1% are male, with an average age of 40.4 years.
Georgetown University fans show strongest brand affinity for Colgate University (43.47×), Sex and the City (12.55×), and BoJack Horseman (22.62×) over the country average.
Georgetown University fans in United States are most concentrated in Washington, District of Columbia (reach ~300K), Virginia (reach ~300K), and California (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Georgetown University itself, the audience over-indexes on Sex and the City (12.55×), BoJack Horseman (22.62×), Political satire (18.13×), and Yale University (21.96×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Georgetown University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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