Rascasse Audience Intelligence

Lehigh University Audience in United States

A data profile of the people who buy, follow and care about Lehigh University in United States — modelled from more than twelve digital signal sources. Lehigh University has an estimated audience of 339,625 people in United States.

#392among University in United States#5201among POI in United States#2778in Business & Career

The average Lehigh University fan in United States is 35.1 years old, more female, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New York, New Jersey.

Top brand affinities include Colgate University, Boho-chic, Brown University, with strongest over-indexing on Colgate University (198.88× the country average).

Demographically, the Lehigh University audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Early Adopter Mentality, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lehigh University fan in United States is more female, around 35.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Colgate University.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lehigh University profile in United States.

Audience size
340K
in United States
Gender
67.7%♀
32.3% male
Age
35.1
average years
Country rank
#45338
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lehigh University fans

67.7% are female, 32.3% are male, average age 35.1.

Fig. 02

Gender split

67.7%
Female
32.3%
Male
Demographic split for Lehigh University audience in United States
MetricValue
Female67.7%
Male32.3%
Average age35.1
Estimated audience size339,625
Fig. 03

Age distribution

Ø 35.1
average years
Age distribution of the Lehigh University audience in United States
Age bracketShare%
16-1938%
20-2915%
30-3912%
40-4919%
50+17%
Fig. 04

Worldwide distribution

76.2%

of the worldwide Lehigh University audience comes from United States.

Worldwide audience distribution share by country for Lehigh University
CountryShare
United States76.2%
Canada4.1%
India3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lehigh University audience in United States is strongest.

Fig. 05

Top regions by affinity

Lehigh University fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~80K6.89×
02New Jersey~30K3.69×
03Connecticut~9K2.74×
04New York~40K2.20×
05Massachusetts~10K2.16×
06Washington, District of Columbia~2K1.99×
07Delaware~2K1.85×
08Maryland~10K1.77×
09Vermont<1K1.51×
10Rhode Island~1K1.37×
11New Hampshire~2K1.29×
12Virginia~10K1.27×
13Maine~1K1.15×
14Illinois~9K0.84×
15California~30K0.81×
16Montana<1K0.80×
17West Virginia~1K0.79×
18Hawaii~1K0.76×
19North Carolina~8K0.75×
20Alaska<1K0.75×
21Ohio~7K0.70×
22Colorado~4K0.68×
23Idaho~1K0.66×
24Washington~4K0.65×
25Minnesota~3K0.64×
26South Carolina~3K0.63×
27North Dakota<1K0.62×
28Georgia~6K0.60×
29Oregon~2K0.60×
30South Dakota<1K0.60×
31Indiana~4K0.59×
32Nebraska~1K0.59×
33Florida~10K0.56×
34Arizona~4K0.56×
35Texas~20K0.55×
36Tennessee~4K0.54×
37Kansas~1K0.54×
38Wisconsin~3K0.53×
39Kentucky~2K0.53×
40Iowa~1K0.53×
41Missouri~3K0.52×
42Michigan~5K0.51×
43New Mexico<1K0.50×
44Mississippi~1K0.47×
45Oklahoma~2K0.46×
46Nevada~2K0.46×
47Utah~1K0.46×
48Arkansas~1K0.46×
49Alabama~2K0.45×
50Louisiana~2K0.45×
Fig. 06

Affinity by region

Affinity by region — Lehigh University, United States
0.45×1.00×6.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lehigh University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lehigh University audience
#·InterestCategoryAffinity×
01Colgate UniversityBusiness & Career198.88×
02Brown UniversityBusiness & Career63.14×
03Boston CollegeBusiness & Career58.04×
04Rutgers UniversityBusiness & Career36.72×
05University of PennsylvaniaBusiness & Career32.85×
06University of South CarolinaBusiness & Career32.24×
07Carnegie Mellon UniversityBusiness & Career31.80×
08University of Southern CaliforniaBusiness & Career30.37×
09University of AlabamaBusiness & Career23.00×
10Metropolitan Museum of ArtArts & Culture21.88×
11Museum of Modern ArtArts & Culture19.62×
12University of FloridaBusiness & Career19.15×
13Boho-chicFashion & Accessoires15.66×
14FlightAwareTravel & Leisure13.57×
15Victoria's SecretFashion & Accessoires11.48×
16GraffitiArts & Culture10.52×
17Urban OutfittersShopping9.61×
18NordstromShopping6.96×
19FloridaTravel & Leisure5.48×
20Beauty salonsBeauty & Wellness4.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lehigh University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lehigh University audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.40×
CreativityOPEN2.17×
IndulgenceJOY2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lehigh University audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.79×
DIY MentalityTHRILL0.89×
Urban LifestyleOPEN0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lehigh University have in United States?

Lehigh University has an estimated audience of 339,625 people in United States, concentrated in Pennsylvania and New York.

02

What is the gender split and age of Lehigh University fans?

67.7% of Lehigh University fans are female, 32.3% are male, with an average age of 35.1 years.

03

Which brands do Lehigh University fans like most?

Lehigh University fans show strongest brand affinity for Colgate University (198.88×), Boho-chic (15.66×), and Brown University (63.14×) over the country average.

04

Where do Lehigh University fans live in United States?

Lehigh University fans in United States are most concentrated in Pennsylvania (reach ~80K), New York (reach ~40K), and New Jersey (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Lehigh University fans also like?

Beyond Lehigh University itself, the audience over-indexes on Boho-chic (15.66×), Brown University (63.14×), University of Alabama (23×), and University of Pennsylvania (32.85×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lehigh University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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