Columbia University Audience in Germany
Columbia University has an estimated audience of 327,398 people in Germany. 61.3% are female, 38.7% are male, average age 25.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: New York University, London School of Economics, University of Toronto, University of Cambridge, Stanford University.
The average Columbia University fan in Germany is 25.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include New York University, London School of Economics, University of Toronto, with strongest over-indexing on New York University (311.97× the country average). Demographically, the Columbia University audience skews more female with an average age of 25.0, and over-indexes on personality traits such as Career Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Columbia University fans
| Metric | Value |
|---|---|
| Female | 61.3% |
| Male | 38.7% |
| Average age | 25.0 |
| Estimated audience size | 327,398 |
Audience persona
The typical Columbia University fan in Germany is more female, around 25.0 years old, with strong Career Orientation tendencies and a notable affinity for New York University.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 77,638 | 1.08× |
| Bayern | 65,650 | 1.25× |
| Baden-Württemberg | 46,372 | 1.04× |
| Hessen | 33,035 | 1.32× |
| Niedersachsen | 30,871 | 0.97× |
| Berlin | 26,035 | 1.78× |
| Rheinland-Pfalz | 16,431 | 1× |
| Sachsen | 13,292 | 0.83× |
| Schleswig-Holstein | 10,732 | 0.91× |
| Hamburg | 10,217 | 1.38× |
| Brandenburg | 9,026 | 0.89× |
| Thüringen | 5,597 | 0.67× |
| Sachsen-Anhalt | 5,284 | 0.62× |
| Mecklenburg-Vorpommern | 3,585 | 0.57× |
| Saarland | 2,838 | 0.71× |
| Bremen | 2,720 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| New York University | 311.97× | Business & Career |
| London School of Economics | 155.51× | Business & Career |
| University of Toronto | 123.1× | Business & Career |
| University of Cambridge | 80.62× | Business & Career |
| Stanford University | 106.47× | Business & Career |
| Paul Bocuse | 208.78× | Food & Beverages |
| Yale University | 101.4× | Business & Career |
| Harvard University | 56.02× | Business & Career |
| Smart Shopping | 88.09× | Shopping |
| McGill University | 187.13× | Business & Career |
| London Business School | 77.19× | Business & Career |
| Aarhus University | 107.27× | Business & Career |
| Durham University | 124.95× | Business & Career |
| University of Michigan | 131.37× | Business & Career |
| University of Vienna | 71.9× | Business & Career |
| University College Dublin | 89.29× | Business & Career |
| Tsinghua University | 57.78× | Business & Career |
| Duke University | 102.09× | Business & Career |
| University of Pennsylvania | 102.29× | Business & Career |
| OHSU School of Nursing | 171.36× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.15 |
| Risk Appetite | THRILL | 1.91 |
| Early Adopter Mentality | POWER | 1.9 |
| Sustainability | BALANCE | 1.67 |
| Urban Lifestyle | OPEN | 1.66 |
| Tradition | CONSERVATISM | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.9% |
| China | 22.6% |
| India | 3.2% |
See Columbia University audiences in other countries
More University audiences in Germany
- University of Aleppo (2,062,633)
- Humboldt University of Berlin (1,531,994)
- Goethe University Frankfurt (1,376,736)
- University of Milan (1,052,892)
- University of Dental Medicine, Mandalay (1,010,896)
Frequently asked questions
How many fans does Columbia University have in Germany?
Columbia University has an estimated audience of 327,398 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Columbia University fans?
61.3% of Columbia University fans are female, 38.7% are male, with an average age of 25.0 years.
Which brands do Columbia University fans like most?
Columbia University fans show strongest brand affinity for New York University (311.97×), London School of Economics (155.51×), and University of Toronto (123.1×) over the country average.
Where do Columbia University fans live in Germany?
Columbia University fans in Germany are most concentrated in Nordrhein-Westfalen (reach 77,638), Bayern (reach 65,650), and Baden-Württemberg (reach 46,372). These three regions account for the largest share of the active audience.
What other brands do Columbia University fans also like?
Beyond Columbia University itself, the audience over-indexes on London School of Economics (155.51×), University of Toronto (123.1×), University of Cambridge (80.62×), and Stanford University (106.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Columbia University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.