University of Münster Audience in Germany

University of Münster has an estimated audience of 599,668 people in Germany. 55.8% are female, 44.2% are male, average age 29.3. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Dax Shepard, Conan O’Brien, Tagesschau, Humboldt University of Berlin, Snow White.
The average University of Münster fan in Germany is 29.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Dax Shepard, Conan O’Brien, Tagesschau, with strongest over-indexing on Dax Shepard (69.94× the country average). Demographically, the University of Münster audience skews more female with an average age of 29.3, and over-indexes on personality traits such as Community Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of Münster fans
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 29.3 |
| Estimated audience size | 599,668 |
Audience persona
The typical University of Münster fan in Germany is more female, around 29.3 years old, with strong Community Orientation tendencies and a notable affinity for Dax Shepard.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 449,752 | 4.04× |
| Niedersachsen | 98,081 | 1.68× |
| Bayern | 52,609 | 0.55× |
| Baden-Württemberg | 48,943 | 0.6× |
| Hessen | 42,244 | 0.92× |
| Berlin | 24,296 | 0.91× |
| Rheinland-Pfalz | 20,923 | 0.7× |
| Schleswig-Holstein | 17,362 | 0.81× |
| Hamburg | 15,975 | 1.18× |
| Sachsen | 15,524 | 0.53× |
| Brandenburg | 9,840 | 0.53× |
| Bremen | 8,136 | 1.59× |
| Sachsen-Anhalt | 7,668 | 0.49× |
| Thüringen | 7,241 | 0.47× |
| Mecklenburg-Vorpommern | 6,425 | 0.56× |
| Saarland | 3,332 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dax Shepard | 69.94× | Movies & TV |
| Conan O’Brien | 69.94× | Music & Radio |
| Tagesschau | 4.32× | Movies & TV |
| Humboldt University of Berlin | 12.04× | Business & Career |
| Snow White | 11.28× | Movies & TV |
| Cinderella (1950 film) | 13.96× | Movies & TV |
| Tiger | 7.65× | Pets & Animals |
| Visit Norway | 19.2× | Travel & Leisure |
| Free University of Berlin | 14.64× | Business & Career |
| University of Hamburg | 17.11× | Business & Career |
| RWTH Aachen University | 14.28× | Business & Career |
| Spiegel Online | 2.4× | News |
| Cinémathèque Française | 33.9× | Movies & TV |
| ImmoScout24 | 2.52× | Home & Garden |
| Designer | 3.22× | Home & Garden |
| Jason Sudeikis | 20× | Movies & TV |
| Cindy Sherman | 15.72× | Arts & Culture |
| Ryanair | 2.25× | Travel & Leisure |
| Snow White and the Seven Dwarfs (1937 film) | 16.7× | Movies & TV |
| Ted Lasso | 7.3× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.39 |
| Career Orientation | POWER | 1.28 |
| Individualism | JOY | 1.24 |
| Price Sensitivity | PREMIUM | 1.23 |
| LGBTQ+ Identity | OPEN | 1.21 |
| Patriotism | CONSERVATISM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 54.9% |
| Italy | 14.1% |
| United States | 7.0% |
See University of Münster audiences in other countries
More University audiences in Germany
- University of Aleppo (2,062,633)
- Humboldt University of Berlin (1,531,994)
- Goethe University Frankfurt (1,376,736)
- University of Milan (1,052,892)
- University of Dental Medicine, Mandalay (1,010,896)
Frequently asked questions
How many fans does University of Münster have in Germany?
University of Münster has an estimated audience of 599,668 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of University of Münster fans?
55.8% of University of Münster fans are female, 44.2% are male, with an average age of 29.3 years.
Which brands do University of Münster fans like most?
University of Münster fans show strongest brand affinity for Dax Shepard (69.94×), Conan O’Brien (69.94×), and Tagesschau (4.32×) over the country average.
Where do University of Münster fans live in Germany?
University of Münster fans in Germany are most concentrated in Nordrhein-Westfalen (reach 449,752), Niedersachsen (reach 98,081), and Bayern (reach 52,609). These three regions account for the largest share of the active audience.
What other brands do University of Münster fans also like?
Beyond University of Münster itself, the audience over-indexes on Conan O’Brien (69.94×), Tagesschau (4.32×), Humboldt University of Berlin (12.04×), and Snow White (11.28×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for University of Münster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.