University of Augsburg Audience in Germany
University of Augsburg has an estimated audience of 377,048 people in Germany. 62.3% are female, 37.7% are male, average age 38.3. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Family Day, Humboldt University of Berlin, Free University of Berlin, University of Regensburg, University of Hamburg.
The average University of Augsburg fan in Germany is 38.3 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Family Day, Humboldt University of Berlin, Free University of Berlin, with strongest over-indexing on Family Day (717.78× the country average). Demographically, the University of Augsburg audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of Augsburg fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 38.3 |
| Estimated audience size | 377,048 |
Audience persona
The typical University of Augsburg fan in Germany is more female, around 38.3 years old, with strong Sustainability tendencies and a notable affinity for Family Day.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 282,787 | 9.22× |
| Baden-Württemberg | 54,402 | 1.06× |
| Nordrhein-Westfalen | 34,725 | 0.42× |
| Hessen | 17,674 | 0.62× |
| Niedersachsen | 13,907 | 0.38× |
| Berlin | 9,550 | 0.57× |
| Rheinland-Pfalz | 8,959 | 0.47× |
| Sachsen | 7,398 | 0.4× |
| Schleswig-Holstein | 4,594 | 0.34× |
| Hamburg | 4,534 | 0.53× |
| Thüringen | 3,562 | 0.37× |
| Brandenburg | 3,427 | 0.29× |
| Sachsen-Anhalt | 2,565 | 0.26× |
| Mecklenburg-Vorpommern | 1,941 | 0.27× |
| Saarland | 1,564 | 0.34× |
| Bremen | 1,484 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Family Day | 717.78× | Travel & Leisure |
| Humboldt University of Berlin | 47× | Business & Career |
| Free University of Berlin | 69.24× | Business & Career |
| University of Regensburg | 84.8× | Business & Career |
| University of Hamburg | 68.07× | Business & Career |
| University of Erlangen-Nuremberg | 89.55× | Business & Career |
| Karlsruhe Institute of Technology | 80.61× | Business & Career |
| University of Mannheim | 42.63× | Business & Career |
| Tagesschau | 8.39× | Movies & TV |
| University of Münster | 51.87× | Business & Career |
| University of Bonn | 64.7× | Business & Career |
| Ruhr University Bochum | 53.96× | Business & Career |
| University of Duisburg-Essen | 68.01× | Business & Career |
| Bielefeld University | 100.26× | Business & Career |
| RWTH Aachen University | 43.9× | Business & Career |
| Dresden University of Technology | 67.68× | Business & Career |
| University of Konstanz | 104.42× | Business & Career |
| University of Hanover | 39.25× | Business & Career |
| University of Jena | 81.6× | Business & Career |
| Leipzig University | 38.49× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.62 |
| Individualism | JOY | 1.6 |
| Design Affinity | PREMIUM | 1.33 |
| Early Adopter Mentality | POWER | 1.32 |
| Urban Lifestyle | OPEN | 1.31 |
| Career Orientation | POWER | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 65.2% |
| United States | 7.3% |
| Switzerland | 5.5% |
See University of Augsburg audiences in other countries
- University of Augsburg — United States
- University of Augsburg — United Kingdom
- University of Augsburg — France
- University of Augsburg — Italy
- University of Augsburg — Spain
- University of Augsburg — Brazil
- University of Augsburg — Japan
- University of Augsburg — South Korea
- University of Augsburg — India
More University audiences in Germany
- University of Aleppo (2,062,633)
- Humboldt University of Berlin (1,531,994)
- Goethe University Frankfurt (1,376,736)
- University of Milan (1,052,892)
- University of Dental Medicine, Mandalay (1,010,896)
Frequently asked questions
How many fans does University of Augsburg have in Germany?
University of Augsburg has an estimated audience of 377,048 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of University of Augsburg fans?
62.3% of University of Augsburg fans are female, 37.7% are male, with an average age of 38.3 years.
Which brands do University of Augsburg fans like most?
University of Augsburg fans show strongest brand affinity for Family Day (717.78×), Humboldt University of Berlin (47×), and Free University of Berlin (69.24×) over the country average.
Where do University of Augsburg fans live in Germany?
University of Augsburg fans in Germany are most concentrated in Bayern (reach 282,787), Baden-Württemberg (reach 54,402), and Nordrhein-Westfalen (reach 34,725). These three regions account for the largest share of the active audience.
What other brands do University of Augsburg fans also like?
Beyond University of Augsburg itself, the audience over-indexes on Humboldt University of Berlin (47×), Free University of Berlin (69.24×), University of Regensburg (84.8×), and University of Hamburg (68.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for University of Augsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.