Massage parlor Audience in Germany

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Massage parlor has an estimated audience of 317,813 people in Germany. 75.1% are female, 24.9% are male, average age 41.0. Top brand affinities: Massage parlor, Practical Magic, iHerb.com, Grammarly, English Language Center.

Top brand affinities include Massage parlor, Practical Magic, iHerb.com, with strongest over-indexing on Massage parlor (478.06× the country average). Demographically, the Massage parlor audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Early Adopter Mentality, Travelling.

Category: Health · Type: Touchpoint

Demographics of Massage parlor fans

Demographic split for Massage parlor audience in Germany
MetricValue
Female75.1%
Male24.9%
Average age41.0
Estimated audience size317,813

Audience persona

The typical Massage parlor fan in Germany is more female, around 41.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Massage parlor.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Massage parlor audience
BrandAffinityCategory
Massage parlor478.06×Health
Practical Magic90.79×Movies & TV
iHerb.com84.81×Health
Grammarly62.77×Business & Career
English Language Center56.75×Business & Career
English Speaking Club54.95×
LearnEnglish – British Council46.03×Business & Career
Muz-TV44.25×Movies & TV
A Man and a Woman39.95×Movies & TV
Learn English Online39.55×Business & Career
EBS University of Business and Law37.38×Business & Career
Humanic34.02×Fashion & Accessoires
Vegetable farming32.95×Home & Garden
English Language Courses31.23×Business & Career
Big Business (1988 film)31.07×Movies & TV
speaking english30.91×Business & Career
BBC Learning English30.59×Movies & TV
Tashkent29.04×Travel & Leisure
Scrubs (TV series)27.86×Movies & TV
Health & Beauty Tips27.59×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Massage parlor audience
TraitClusterScore
Early Adopter MentalityPOWER5.44
TravellingTHRILL1.55
IndividualismJOY1.4
LGBTQ+ IdentityOPEN1.27
Convenience OrientationPREMIUM1.25
Family OrientationCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Massage parlor
CountryShare
Kazakhstan9.6%
United States8.3%
Kyrgyzstan6.3%

See Massage parlor audiences in other countries

More Health audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Massage parlor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.