Rascasse Audience Intelligence

Pressure cooking Audience in Germany

A data profile of the people who buy, follow and care about Pressure cooking in Germany — modelled from more than twelve digital signal sources. Pressure cooking has an estimated audience of 892,257 people in Germany.

#3386among Topic in Germany#463in Home & Garden

The average Pressure cooking fan in Germany is 39.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Healthy food, Healthy habits, More Nutrition, with strongest over-indexing on Healthy food (5.39× the country average).

Demographically, the Pressure cooking audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Design Affinity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Pressure cooking fan in Germany is more female, around 39.0 years old, with strong Design Affinity tendencies and a notable affinity for Healthy food.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pressure cooking profile in Germany.

Audience size
892K
in Germany
Gender
63.8%♀
36.2% male
Age
39.0
average years
Country rank
#7178
Topic in Germany
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pressure cooking fans

63.8% are female, 36.2% are male, average age 39.0.

Fig. 02

Gender split

63.8%
Female
36.2%
Male
Demographic split for Pressure cooking audience in Germany
MetricValue
Female63.8%
Male36.2%
Average age39.0
Estimated audience size892,257
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Pressure cooking audience in Germany
Age bracketShare%
16-1920%
20-2917%
30-3921%
40-4924%
50+17%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Pressure cooking audience comes from Germany.

Worldwide audience distribution share by country for Pressure cooking
CountryShare
United States22.5%
Japan8.4%
Brazil7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pressure cooking audience in Germany is strongest.

Fig. 05

Top regions by affinity

Pressure cooking fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~200K1.22×
02Nordrhein-Westfalen~200K1.11×
03Berlin~40K1.11×
04Baden-Württemberg~100K1.07×
05Hessen~70K1.07×
06Thüringen~20K1.05×
07Niedersachsen~90K1.01×
08Sachsen-Anhalt~20K1.01×
09Bremen~8K1.01×
10Hamburg~20K0.99×
11Sachsen~40K0.96×
12Brandenburg~30K0.96×
13Rheinland-Pfalz~40K0.94×
14Mecklenburg-Vorpommern~20K0.89×
15Schleswig-Holstein~30K0.88×
16Saarland~10K0.88×
Fig. 06

Affinity by region

Affinity by region — Pressure cooking, Germany
0.88×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pressure cooking audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pressure cooking audience
#·InterestCategoryAffinity×
01Chocolate LoversFood & Beverages14.64×
02Fruit saladFood & Beverages13.54×
03LavazzaFood & Beverages11.47×
04OreoFood & Beverages10.44×
05M&M'sFood & Beverages10.35×
06Ferrero RocherFood & Beverages9.43×
07PopcornFood & Beverages8.32×
08NutellaFood & Beverages7.68×
09Sugar substituteFood & Beverages7.31×
10Energy barFood & Beverages5.91×
11YogurtFood & Beverages5.80×
12Healthy foodHealth5.39×
13Gina TricotFashion & Accessoires4.71×
14Equine therapyHealth4.15×
15Healthy habitsHealth3.57×
16Child developmentBusiness & Career3.22×
17More NutritionHealth2.82×
18Home Interior DesignHome & Garden2.79×
19DeichmannShopping2.15×
20Harry PotterMovies & TV1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pressure cooking audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pressure cooking audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.41×
TraditionCONSERVATISM1.38×
CreativityOPEN1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pressure cooking audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.36×
SpiritualityBALANCE0.44×
Need for SecurityCONSERVATISM0.50×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pressure cooking have in Germany?

Pressure cooking has an estimated audience of 892,257 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Pressure cooking fans?

63.8% of Pressure cooking fans are female, 36.2% are male, with an average age of 39.0 years.

03

Which brands do Pressure cooking fans like most?

Pressure cooking fans show strongest brand affinity for Healthy food (5.39×), Healthy habits (3.57×), and More Nutrition (2.82×) over the country average.

04

Where do Pressure cooking fans live in Germany?

Pressure cooking fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Pressure cooking fans also like?

Beyond Pressure cooking itself, the audience over-indexes on Healthy habits (3.57×), More Nutrition (2.82×), Lavazza (11.47×), and Fruit salad (13.54×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Pressure cooking audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Pressure cooking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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