Fruit salad Audience in Germany

Fruit salad has an estimated audience of 579,635 people in Germany. 67.2% are female, 32.8% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dinner theater, Food court, Adana kebabı, Vietnamese language, Countertop.
The average Fruit salad fan in Germany is 41.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dinner theater, Food court, Adana kebabı, with strongest over-indexing on Dinner theater (88.62× the country average). Demographically, the Fruit salad audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Sweet
Demographics of Fruit salad fans
| Metric | Value |
|---|---|
| Female | 67.2% |
| Male | 32.8% |
| Average age | 41.5 |
| Estimated audience size | 579,635 |
Audience persona
The typical Fruit salad fan in Germany is more female, around 41.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Dinner theater.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 119,187 | 0.94× |
| Bayern | 116,033 | 1.25× |
| Baden-Württemberg | 103,056 | 1.3× |
| Niedersachsen | 58,293 | 1.04× |
| Hessen | 38,880 | 0.88× |
| Rheinland-Pfalz | 33,779 | 1.16× |
| Sachsen | 30,166 | 1.06× |
| Berlin | 19,221 | 0.74× |
| Schleswig-Holstein | 18,956 | 0.91× |
| Brandenburg | 17,459 | 0.97× |
| Thüringen | 17,234 | 1.17× |
| Sachsen-Anhalt | 16,174 | 1.08× |
| Hamburg | 11,213 | 0.86× |
| Mecklenburg-Vorpommern | 9,715 | 0.88× |
| Saarland | 7,292 | 1.02× |
| Bremen | 3,699 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dinner theater | 88.62× | Food & Beverages |
| Food court | 90× | Food & Beverages |
| Adana kebabı | 45.33× | Food & Beverages |
| Vietnamese language | 22.38× | Politics & Society |
| Countertop | 6.55× | Home & Garden |
| Kitchenware | 4.58× | Home & Garden |
| Grocery store | 5.3× | Food & Beverages |
| Syria TV | 15.77× | Movies & TV |
| Famila | 4.39× | Shopping |
| Burger King | 2.61× | Food & Beverages |
| Business marketing | 5.52× | Business & Career |
| Leaf vegetable | 11.59× | Food & Beverages |
| Prezzo (restaurant) | 67.69× | Food & Beverages |
| Cash and carry (wholesale) | 16.76× | Shopping |
| Subway | 3.52× | Food & Beverages |
| Cookbook | 3.23× | Food & Beverages |
| Living room | 2.73× | Home & Garden |
| Local food | 2.98× | Food & Beverages |
| Henna | 5.33× | Home & Garden |
| Dining room | 3.81× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 3.34 |
| Sustainability | BALANCE | 2.24 |
| DIY Mentality | THRILL | 2.22 |
| Design Affinity | PREMIUM | 2.08 |
| Quality Awareness | PREMIUM | 1.81 |
| Family Orientation | CONSERVATISM | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.3% |
| Japan | 9.4% |
| Brazil | 6.1% |
See Fruit salad audiences in other countries
More Sweet audiences in Germany
- Cake (9,666,512)
- Chocolate (9,032,399)
- Cookie (4,693,144)
- Wedding cake (4,480,316)
- Cupcake (3,679,167)
Frequently asked questions
How many fans does Fruit salad have in Germany?
Fruit salad has an estimated audience of 579,635 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fruit salad fans?
67.2% of Fruit salad fans are female, 32.8% are male, with an average age of 41.5 years.
Which brands do Fruit salad fans like most?
Fruit salad fans show strongest brand affinity for Dinner theater (88.62×), Food court (90×), and Adana kebabı (45.33×) over the country average.
Where do Fruit salad fans live in Germany?
Fruit salad fans in Germany are most concentrated in Nordrhein-Westfalen (reach 119,187), Bayern (reach 116,033), and Baden-Württemberg (reach 103,056). These three regions account for the largest share of the active audience.
What other brands do Fruit salad fans also like?
Beyond Fruit salad itself, the audience over-indexes on Food court (90×), Adana kebabı (45.33×), Vietnamese language (22.38×), and Countertop (6.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fruit salad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.