Rascasse Audience Intelligence

Hokey pokey (ice cream) Audience in Germany

A data profile of the people who buy, follow and care about Hokey pokey (ice cream) in Germany — modelled from more than twelve digital signal sources. Hokey pokey (ice cream) has an estimated audience of 321,939 people in Germany.

#50among Sweet in Germany#5930among Topic in Germany#815in Food & Beverages

The average Hokey pokey (ice cream) fan in Germany is 45.0 years old, more female, and lives primarily in Berlin.

The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hokey pokey (ice cream) profile in Germany.

Audience size
322K
in Germany
Gender
100.0%♀
0.0% male
Age
45.0
average years
Country rank
#16476
Topic in Germany
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hokey pokey (ice cream) fans

100.0% are female, 0.0% are male, average age 45.0.

Fig. 02

Gender split

100.0%
Female
0.0%
Male
Demographic split for Hokey pokey (ice cream) audience in Germany
MetricValue
Female100.0%
Male0.0%
Average age45.0
Estimated audience size321,939
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Hokey pokey (ice cream) audience in Germany
Age bracketShare%
16-190%
20-2921%
30-3926%
40-4925%
50+28%
Fig. 04

Worldwide distribution

86.5%

of the worldwide Hokey pokey (ice cream) audience comes from Germany.

Worldwide audience distribution share by country for Hokey pokey (ice cream)
CountryShare
Germany86.5%
Italy5.5%
United States4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hokey pokey (ice cream) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Hokey pokey (ice cream) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K12.62×
02Brandenburg~10K1.19×
03Bremen~2K0.90×
04Saarland~3K0.89×
05Thüringen~6K0.74×
06Mecklenburg-Vorpommern~4K0.70×
07Sachsen-Anhalt~6K0.69×
08Schleswig-Holstein~7K0.60×
09Rheinland-Pfalz~9K0.59×
10Hamburg~4K0.56×
11Sachsen~8K0.50×
12Niedersachsen~10K0.41×
13Hessen~9K0.40×
14Baden-Württemberg~20K0.38×
15Bayern~20K0.33×
16Nordrhein-Westfalen~20K0.28×
Fig. 06

Affinity by region

Affinity by region — Hokey pokey (ice cream), Germany
0.28×1.00×12.62×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Hokey pokey (ice cream). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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