Kylie Minogue Audience in Germany

Kylie Minogue has an estimated audience of 868,940 people in Germany. 52.7% are female, 47.3% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nelly Furtado, Cher, Phil Collins, Robbie Williams, Simply Red.
The average Kylie Minogue fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nelly Furtado, Cher, Phil Collins, with strongest over-indexing on Nelly Furtado (27.69× the country average). Demographically, the Kylie Minogue audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Kylie Minogue fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 39.6 |
| Estimated audience size | 868,940 |
Audience persona
The typical Kylie Minogue fan in Germany is balanced, around 39.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Nelly Furtado.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 202,058 | 1.06× |
| Bayern | 131,915 | 0.94× |
| Baden-Württemberg | 107,477 | 0.91× |
| Niedersachsen | 82,222 | 0.97× |
| Hessen | 63,114 | 0.95× |
| Berlin | 52,804 | 1.36× |
| Sachsen | 47,039 | 1.1× |
| Rheinland-Pfalz | 36,129 | 0.83× |
| Schleswig-Holstein | 31,561 | 1.01× |
| Brandenburg | 28,839 | 1.07× |
| Sachsen-Anhalt | 22,470 | 1× |
| Hamburg | 21,987 | 1.12× |
| Thüringen | 20,751 | 0.94× |
| Mecklenburg-Vorpommern | 17,940 | 1.08× |
| Saarland | 8,168 | 0.77× |
| Bremen | 6,561 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nelly Furtado | 27.69× | Music & Radio |
| Cher | 25.73× | Music & Radio |
| Phil Collins | 19.26× | Music & Radio |
| Robbie Williams | 18.15× | Music & Radio |
| Simply Red | 30.61× | Music & Radio |
| Whitney Houston | 18.7× | Music & Radio |
| Amy Winehouse | 20.37× | Music & Radio |
| Celine Dion | 17.76× | Music & Radio |
| Prince (musician) | 21.07× | Music & Radio |
| Enrique Iglesias | 24.11× | Music & Radio |
| Rhianna (singer) | 14.13× | Music & Radio |
| Michael Jackson | 8.4× | Music & Radio |
| Depeche Mode | 13.1× | Music & Radio |
| NSYNC | 27.37× | Music & Radio |
| The Black Eyed Peas | 26.99× | Music & Radio |
| James Blunt | 24.4× | Music & Radio |
| Janet Jackson | 23.22× | Music & Radio |
| Ricky Martin | 20.87× | Music & Radio |
| ImmoScout24 | 3.89× | Home & Garden |
| Backstreet Boys | 18.2× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.66 |
| Community Orientation | OPEN | 1.51 |
| Tradition | CONSERVATISM | 1.48 |
| Travelling | THRILL | 1.28 |
| Quality Awareness | PREMIUM | 1.26 |
| Indulgence | JOY | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 22.0% |
| United States | 16.9% |
| Germany | 8.4% |
See Kylie Minogue audiences in other countries
More Pop audiences in Germany
- Taylor Swift (5,379,176)
- Michael Jackson (4,591,556)
- Dieter Bohlen (4,156,257)
- Peter Maffay (3,426,059)
- Ariana Grande (3,362,301)
Frequently asked questions
How many fans does Kylie Minogue have in Germany?
Kylie Minogue has an estimated audience of 868,940 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kylie Minogue fans?
52.7% of Kylie Minogue fans are female, 47.3% are male, with an average age of 39.6 years.
Which brands do Kylie Minogue fans like most?
Kylie Minogue fans show strongest brand affinity for Nelly Furtado (27.69×), Cher (25.73×), and Phil Collins (19.26×) over the country average.
Where do Kylie Minogue fans live in Germany?
Kylie Minogue fans in Germany are most concentrated in Nordrhein-Westfalen (reach 202,058), Bayern (reach 131,915), and Baden-Württemberg (reach 107,477). These three regions account for the largest share of the active audience.
What other brands do Kylie Minogue fans also like?
Beyond Kylie Minogue itself, the audience over-indexes on Cher (25.73×), Phil Collins (19.26×), Robbie Williams (18.15×), and Simply Red (30.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kylie Minogue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.