Rascasse Audience Intelligence

Married... with Children Audience in Germany

A data profile of the people who buy, follow and care about Married... with Children in Germany — modelled from more than twelve digital signal sources. Married... with Children has an estimated audience of 1,026,030 people in Germany.

The average Married... with Children fan in Germany is 37.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ariel Winter, Sarah Hyland, Süper Lig, with strongest over-indexing on Ariel Winter (97.17× the country average).

Demographically, the Married... with Children audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Quality Awareness, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Married... with Children fan in Germany is more female, around 37.0 years old, with strong Quality Awareness tendencies and a notable affinity for Ariel Winter.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Married... with Children profile in Germany.

Audience size
1M
in Germany
Gender
59.8%
40.2% male
Age
37.0
average years
Country rank
#6381
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Married... with Children viewers

59.8% are female, 40.2% are male, average age 37.0.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Married... with Children audience in Germany
MetricValue
Female59.8%
Male40.2%
Average age37.0
Estimated audience size1,026,030
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Married... with Children audience in Germany
Age bracketShare%
16-1923%
20-2920%
30-3923%
40-4923%
50+11%
Fig. 04

Worldwide distribution

43.3%

of the worldwide Married... with Children audience comes from Germany.

Worldwide audience distribution share by country for Married... with Children
CountryShare
Germany43.3%
Spain15.2%
United States5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Married... with Children audience in Germany is strongest.

Fig. 05

Top regions by affinity

Married... with Children fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~30K1.30×
02Brandenburg~40K1.17×
03Sachsen~60K1.14×
04Thüringen~30K1.12×
05Mecklenburg-Vorpommern~20K1.12×
06Nordrhein-Westfalen~200K1.04×
07Niedersachsen~100K1.03×
08Saarland~10K1.03×
09Schleswig-Holstein~40K0.95×
10Berlin~40K0.93×
11Rheinland-Pfalz~50K0.92×
12Hamburg~20K0.90×
13Bayern~100K0.88×
14Bremen~8K0.87×
15Hessen~60K0.82×
16Baden-Württemberg~100K0.76×
Fig. 06

Affinity by region

Affinity by region — Married... with Children, Germany
0.76×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Married... with Children audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Married... with Children audience
#·InterestCategoryAffinity×
01Ariel WinterMovies & TV97.17×
02Fresh Off the BoatMovies & TV93.63×
03The NannyMovies & TV66.98×
04Sarah HylandMovies & TV62.44×
05Bad TeacherMovies & TV41.22×
06Arrested Development (TV series)Movies & TV36.93×
07Süper LigSports32.64×
08TrabzonsporSports31.68×
09Fenerbahçe S.K.Sports26.12×
10Beşiktaş J.K.Sports26.12×
11DeFactoFashion & Accessoires20.34×
12The Grand Budapest HotelMovies & TV20.00×
13Austin Powers (film series)Movies & TV20.00×
14Mayim BialikMovies & TV20.00×
15Jim ParsonsMovies & TV20.00×
16James FrancoMovies & TV16.70×
17Scooby-DooMovies & TV15.67×
18HürriyetNews13.38×
19FamilyKids & Family3.50×
20NatureHome & Garden2.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Married... with Children audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Married... with Children audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.93×
IndividualismJOY1.51×
Convenience OrientationPREMIUM1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Married... with Children audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.64×
CreativityOPEN0.69×
Price SensitivityPREMIUM0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Married... with Children have in Germany?

Married... with Children has an estimated audience of 1,026,030 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Married... with Children viewers?

59.8% of Married... with Children fans are female, 40.2% are male, with an average age of 37.0 years.

03

Which brands do Married... with Children fans like most?

Married... with Children fans show strongest brand affinity for Ariel Winter (97.17×), Sarah Hyland (62.44×), and Süper Lig (32.64×) over the country average.

04

Where do Married... with Children fans live in Germany?

Married... with Children fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Married... with Children fans also like?

Beyond Married... with Children itself, the audience over-indexes on Sarah Hyland (62.44×), Süper Lig (32.64×), Trabzonspor (31.68×), and Fenerbahçe S.K. (26.12×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Married... with Children. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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