A data profile of the people who buy, follow and care about Saale in Germany — modelled from more than twelve digital signal sources. Saale has an estimated audience of 762,829 people in Germany.
The average Saale fan in Germany is 38.6 years old, balanced, and lives primarily in Sachsen-Anhalt.
The audience is concentrated in Sachsen-Anhalt, Bayern, Nordrhein-Westfalen.
Top brand affinities include Hape Kerkeling, Ungeskripted, Adel Tawil, with strongest over-indexing on Hape Kerkeling (1.73× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 8 brand affinities and 16 regions tracked by Rascasse.
The typical Saale fan in Germany is balanced, around 38.6 years old, with a notable affinity for Hape Kerkeling.
The key figures that characterise the Saale profile in Germany.
50.5% are female, 49.5% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 38.6 |
| Estimated audience size | 762,829 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 24% | |
| 50+ | 15% |
of the worldwide Saale audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 47.1% |
| France | 34.4% |
| United States | 6.1% |
Where the Saale audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~100K | 6.18× | |
| 02 | Thüringen | ~50K | 2.67× | |
| 03 | Sachsen | ~50K | 1.36× | |
| 04 | Bayern | ~80K | 0.66× | |
| 05 | Brandenburg | ~20K | 0.66× | |
| 06 | Mecklenburg-Vorpommern | ~9K | 0.65× | |
| 07 | Bremen | ~4K | 0.63× | |
| 08 | Saarland | ~5K | 0.57× | |
| 09 | Niedersachsen | ~40K | 0.56× | |
| 10 | Hessen | ~30K | 0.56× | |
| 11 | Berlin | ~20K | 0.56× | |
| 12 | Schleswig-Holstein | ~10K | 0.51× | |
| 13 | Hamburg | ~9K | 0.51× | |
| 14 | Rheinland-Pfalz | ~20K | 0.50× | |
| 15 | Baden-Württemberg | ~50K | 0.44× | |
| 16 | Nordrhein-Westfalen | ~70K | 0.41× |
The strongest cross-interests of the Saale audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hape Kerkeling | Movies & TV | 1.73× | ||
| 02 | Ungeskripted | Music & Radio | 1.65× | ||
| 03 | Eingollan | Internet & Social Media | 1.65× | ||
| 04 | Jasmin Kosubek | News | 1.65× | ||
| 05 | Alternative für Deutschland AfD | Politics & Society | 1.65× | ||
| 06 | Free Democratic Party | Politics & Society | 1.56× | ||
| 07 | Adel Tawil | Music & Radio | 1.54× | ||
| 08 | Eisblume | Music & Radio | 1.54× |
Saale has an estimated audience of 762,829 people in Germany, concentrated in Sachsen-Anhalt and Bayern.
50.5% of Saale fans are female, 49.5% are male, with an average age of 38.6 years.
Saale fans show strongest brand affinity for Hape Kerkeling (1.73×), Ungeskripted (1.65×), and Adel Tawil (1.54×) over the country average.
Saale fans in Germany are most concentrated in Sachsen-Anhalt (reach ~100K), Bayern (reach ~80K), and Nordrhein-Westfalen (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Saale itself, the audience over-indexes on Ungeskripted (1.65×), Adel Tawil (1.54×), Eingollan (1.65×), and Jasmin Kosubek (1.65×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Saale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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