Smeg (appliances) Audience in Germany
Smeg (appliances) has an estimated audience of 1,389,847 people in Germany. 72.5% are female, 27.5% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Smeg (appliances) fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Home & Garden · Type: Brand · Subtype: Domestic appliances
Demographics of Smeg (appliances) fans
| Metric | Value |
|---|---|
| Female | 72.5% |
| Male | 27.5% |
| Average age | 41.4 |
| Estimated audience size | 1,389,847 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 395,562 | 1.3× |
| Bayern | 335,446 | 1.5× |
| Baden-Württemberg | 225,018 | 1.19× |
| Hessen | 143,741 | 1.36× |
| Niedersachsen | 135,325 | 1.0× |
| Berlin | 75,056 | 1.21× |
| Rheinland-Pfalz | 68,017 | 0.98× |
| Sachsen | 55,227 | 0.81× |
| Schleswig-Holstein | 45,937 | 0.92× |
| Hamburg | 41,181 | 1.31× |
| Brandenburg | 29,294 | 0.68× |
| Thüringen | 24,324 | 0.69× |
| Sachsen-Anhalt | 20,475 | 0.57× |
| Mecklenburg-Vorpommern | 16,239 | 0.61× |
| Saarland | 13,834 | 0.81× |
| Bremen | 12,687 | 1.07× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 13.3% |
| Italy | 9.6% |
| France | 8.6% |
See Smeg (appliances) audiences in other countries
More Domestic appliances audiences in Germany
How to read this data
Audience size is the estimated number of people in Germany who actively search for Smeg (appliances). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.