Top 42 Domestic appliances in Germany
This curated ranking covers the 42 largest domestic appliances in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Thermomix, Dyson and Siemens lead the list with a combined estimated audience of 12,363,805 people. Across all 42 entries the average audience size is 789,138, and the largest, Thermomix, reaches around 5,355,129 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each domestic appliances, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Thermomix |
5,355,129 | 23.5% | Domestic appliances | Home & Garden |
| 2 |  Dyson |
4,581,931 | 7.4% | Domestic appliances | Home & Garden |
| 3 |  Siemens |
2,426,745 | 13.7% | Domestic appliances | Home & Garden |
| 4 |  Roborock |
2,288,099 | 22.3% | Domestic appliances | Home & Garden |
| 5 |  Vorwerk (company) |
1,917,047 | 38.1% | Domestic appliances | Home & Garden |
| 6 |  De'Longhi |
1,844,816 | 13.5% | Domestic appliances | Home & Garden |
| 7 |  Smeg (appliances) |
1,406,634 | 13.4% | Domestic appliances | Home & Garden |
| 8 |  Miele |
1,257,403 | 11.4% | Domestic appliances | Home & Garden |
| 9 |  Robert Bosch |
1,255,967 | 51.4% | Domestic appliances | Home & Garden |
| 10 |  Braun (company) |
1,083,096 | 13.8% | Domestic appliances | Home & Garden |
| 11 |  Viessmann |
956,616 | 36.4% | Domestic appliances | Home & Garden |
| 12 |  Tefal |
833,217 | 8.2% | Domestic appliances | Home & Garden |
| 13 |  KitchenAid |
825,295 | 8.6% | Domestic appliances | Home & Garden |
| 14 |  AEG |
719,237 | 13.1% | Domestic appliances | Home & Garden |
| 15 |  Gaggenau |
717,741 | 34.4% | Domestic appliances | Home & Garden |
| 16 |  Hansgrohe |
674,461 | 16.1% | Domestic appliances | Home & Garden |
| 17 |  Grohe |
648,772 | 12.8% | Domestic appliances | Home & Garden |
| 18 |  Vapor steam cleaner |
648,440 | 86.2% | Domestic appliances | Home & Garden |
| 19 |  Electrolux |
438,719 | 1.6% | Domestic appliances | Home & Garden |
| 20 |  Beurer |
330,871 | 29.1% | Domestic appliances | Home & Garden |
| 21 |  Brennenstuhl |
311,947 | 54.2% | Domestic appliances | Home & Garden |
| 22 |  Osram |
307,587 | 20.1% | Domestic appliances | Home & Garden |
| 23 |  Gorenje |
298,642 | 16.1% | Domestic appliances | Home & Garden |
| 24 |  Krups |
252,489 | 11.4% | Domestic appliances | Home & Garden |
| 25 |  BSH Bosch und Siemens Hausgeräte |
248,127 | 20.4% | Domestic appliances | Home & Garden |
| 26 |  Krupp |
241,684 | 38.0% | Domestic appliances | Home & Garden |
| 27 |  Saeco |
172,595 | 15.4% | Domestic appliances | Home & Garden |
| 28 |  Bernina International |
171,902 | 76.4% | Domestic appliances | Home & Garden |
| 29 |  Neff GmbH |
163,940 | 97.8% | Domestic appliances | Home & Garden |
| 30 |  Haier |
148,264 | 2.3% | Domestic appliances | Home & Garden |
| 31 |  SieMatic |
122,491 | 24.1% | Domestic appliances | Home & Garden |
| 32 |  Hekatron |
113,989 | 87.4% | Domestic appliances | Home & Garden |
| 33 |  Instant Pot |
113,947 | 2.1% | Domestic appliances | Home & Garden |
| 34 |  Silit |
110,826 | 35.5% | Domestic appliances | Home & Garden |
| 35 |  General Electric |
87,237 | 1.8% | Domestic appliances | Home & Garden |
| 36 |  Dirt Devil |
59,758 | 5.9% | Domestic appliances | Home & Garden |
| 37 |  Samsung Electronics |
6,426 | 4.0% | Domestic appliances | Home & Garden |
| 38 |  Arçelik |
916 | 0.0% | Domestic appliances | Home & Garden |
| 39 |  Wolf Gourmet |
496 | 2.1% | Domestic appliances | Home & Garden |
| 40 |  Gaggenau Hausgeräte |
156 | 0.0% | Domestic appliances | Home & Garden |
| 41 |  Kenwood Limited |
130 | 3.7% | Domestic appliances | Home & Garden |
| 42 |  Samsung Home Appliances |
52 | 0.1% | Domestic appliances | Home & Garden |
Frequently asked questions
How is this Top 42 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each domestic appliances by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest domestic appliances in Germany?
Thermomix currently leads with an estimated audience of 5,355,129 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.