Spinnerbait Audience in Germany
Spinnerbait has an estimated audience of 240,888 people in Germany. 29.5% are female, 70.5% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Spinnerbait fan in Germany is 39.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Spinnerbait audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity.
Category: Sports · Type: Topic
Demographics of Spinnerbait fans
| Metric | Value |
|---|---|
| Female | 29.5% |
| Male | 70.5% |
| Average age | 39.6 |
| Estimated audience size | 240,888 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 55,616 | 1.06× |
| Bayern | 43,871 | 1.13× |
| Baden-Württemberg | 34,870 | 1.06× |
| Niedersachsen | 23,486 | 1× |
| Hessen | 19,979 | 1.09× |
| Sachsen | 12,377 | 1.05× |
| Rheinland-Pfalz | 11,578 | 0.96× |
| Berlin | 11,529 | 1.07× |
| Brandenburg | 8,505 | 1.14× |
| Schleswig-Holstein | 8,468 | 0.98× |
| Sachsen-Anhalt | 6,329 | 1.01× |
| Mecklenburg-Vorpommern | 5,692 | 1.24× |
| Thüringen | 5,649 | 0.92× |
| Hamburg | 5,518 | 1.01× |
| Saarland | 2,029 | 0.69× |
| Bremen | 1,778 | 0.86× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.55 |
| Sports Activity | POWER | 1.41 |
| Risk Appetite | THRILL | 1.34 |
| Quality Awareness | PREMIUM | 1.28 |
| Travelling | THRILL | 1.27 |
| Patriotism | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.2% |
| Japan | 16.1% |
| Italy | 14.6% |
See Spinnerbait audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Spinnerbait. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.