A data profile of the people who buy, follow and care about Tors in Germany — modelled from more than twelve digital signal sources. Tors has an estimated audience of 446,596 people in Germany.
The average Tors fan in Germany is 32.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include james arthur, Benson Boone, Sia, with strongest over-indexing on james arthur (752.17× the country average).
Demographically, the Tors audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Mindfulness, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Tors fan in Germany is more female, around 32.7 years old, with strong Mindfulness tendencies and a notable affinity for james arthur.
The key figures that characterise the Tors profile in Germany.
57.3% are female, 42.7% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 32.7 |
| Estimated audience size | 446,596 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 20% | |
| 30-39 | 15% | |
| 40-49 | 15% | |
| 50+ | 10% |
of the worldwide Tors audience comes from Germany.
| Country | Share |
|---|---|
| United States | 16.4% |
| Japan | 8.7% |
| Brazil | 8.6% |
Where the Tors audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~50K | 1.59× | |
| 02 | Berlin | ~20K | 1.14× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.01× | |
| 04 | Saarland | ~5K | 1.01× | |
| 05 | Bremen | ~4K | 1.00× | |
| 06 | Rheinland-Pfalz | ~20K | 0.99× | |
| 07 | Niedersachsen | ~40K | 0.97× | |
| 08 | Bayern | ~70K | 0.96× | |
| 09 | Baden-Württemberg | ~60K | 0.95× | |
| 10 | Brandenburg | ~10K | 0.95× | |
| 11 | Thüringen | ~10K | 0.95× | |
| 12 | Sachsen | ~20K | 0.93× | |
| 13 | Sachsen-Anhalt | ~10K | 0.93× | |
| 14 | Schleswig-Holstein | ~10K | 0.92× | |
| 15 | Mecklenburg-Vorpommern | ~7K | 0.89× | |
| 16 | Hamburg | ~8K | 0.86× |
The strongest cross-interests of the Tors audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | james arthur | Music & Radio | 752.17× | ||
| 02 | Benson Boone | Music & Radio | 154.33× | ||
| 03 | Shane Dawson | Internet & Social Media | 141.29× | ||
| 04 | Sia | Music & Radio | 124.41× | ||
| 05 | David Duchovny | Movies & TV | 58.22× | ||
| 06 | London Grammar | Music & Radio | 34.86× | ||
| 07 | Hozier (musician) | Music & Radio | 34.20× | ||
| 08 | Shawn Mendes | Music & Radio | 17.90× | ||
| 09 | Meghan Trainor | Music & Radio | 16.11× | ||
| 10 | Pitbull (rapper) | Music & Radio | 15.22× | ||
| 11 | Hailee Steinfeld | Movies & TV | 14.24× | ||
| 12 | Liam Hemsworth | Movies & TV | 14.02× | ||
| 13 | Hilary Duff | Movies & TV | 11.85× | ||
| 14 | Emma Stone | Movies & TV | 10.84× | ||
| 15 | Robin Williams | Movies & TV | 10.00× | ||
| 16 | Mila Kunis | Movies & TV | 9.33× | ||
| 17 | Amy Winehouse | Music & Radio | 8.03× | ||
| 18 | Kelly Osbourne | Music & Radio | 7.67× | ||
| 19 | PurpleDiscoMachine | Music & Radio | 7.52× | ||
| 20 | Nina Chuba | Music & Radio | 7.29× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.36× | |
| Sustainability | BALANCE | 1.32× | |
| Tradition | CONSERVATISM | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.83× | |
| DIY Mentality | THRILL | 0.85× | |
| Family Orientation | CONSERVATISM | 0.88× |
Tors has an estimated audience of 446,596 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
57.3% of Tors fans are female, 42.7% are male, with an average age of 32.7 years.
Tors fans show strongest brand affinity for james arthur (752.17×), Benson Boone (154.33×), and Sia (124.41×) over the country average.
Tors fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Tors itself, the audience over-indexes on Benson Boone (154.33×), Sia (124.41×), Shane Dawson (141.29×), and David Duchovny (58.22×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Tors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.