Tors Audience in Germany

Tors logo

Tors has an estimated audience of 467,809 people in Germany. 63.4% are female, 36.6% are male, average age 34.7. Top brand affinities: Bullion, Whataburger, Dog breed, Progressive rock, Home construction.

Top brand affinities include Bullion, Whataburger, Dog breed, with strongest over-indexing on Bullion (535.85× the country average). Demographically, the Tors audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Tors fans

Demographic split for Tors audience in Germany
MetricValue
Female63.4%
Male36.6%
Average age34.7
Estimated audience size467,809

Audience persona

The typical Tors fan in Germany is more female, around 34.7 years old, with strong Sustainability tendencies and a notable affinity for Bullion.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tors audience
BrandAffinityCategory
Bullion535.85×Business & Career
Whataburger12.07×Food & Beverages
Dog breed1.94×Pets & Animals
Progressive rock2.52×Music & Radio
Home construction1.52×Home & Garden
Combat sport2.1×Sports
Israel2.69×Travel & Leisure
Fantasy Earth: Zero8.69×Games
Hocus Pocus9.17×Movies & TV
Kotka23.81×Travel & Leisure
Commercial mortgage2.07×Business & Career
Circular economy5.32×Business & Career
Hostelworld6.09×Travel & Leisure
myDealZ2.81×Shopping
Liberace5.59×Music & Radio
KLIX (AM)2.25×Music & Radio
Personalised Gifts1.52×Home & Garden
Handmade Gifts1.54×Kids & Family
Home Delivery2.06×Food & Beverages
N'Golo Kanté4.05×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tors audience
TraitClusterScore
SustainabilityBALANCE1.62
LGBTQ+ IdentityOPEN1.31
Urban LifestyleOPEN1.2
Sports ActivityPOWER1.2
MindfulnessBALANCE1.19
CreativityOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for Tors
CountryShare
United States16.0%
Brazil8.9%
India7.7%

See Tors audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.