Rascasse Audience Intelligence

Meghan Trainor Audience in Germany

A data profile of the people who buy, follow and care about Meghan Trainor in Germany — modelled from more than twelve digital signal sources. Meghan Trainor has an estimated audience of 381,359 people in Germany.

#167among Singer-songwriter in Germany#2958among Person in Germany#1760in Music & Radio

The average Meghan Trainor fan in Germany is 30.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dua Lipa, Hilary Duff, Billie Eilish, with strongest over-indexing on Dua Lipa (41.43× the country average).

Demographically, the Meghan Trainor audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Mindfulness, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Meghan Trainor fan in Germany is more female, around 30.7 years old, with strong Mindfulness tendencies and a notable affinity for Dua Lipa.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Meghan Trainor profile in Germany.

Audience size
381K
in Germany
Gender
61.6%♀
38.4% male
Age
30.7
average years
Country rank
#14561
Person in Germany
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Meghan Trainor fans

61.6% are female, 38.4% are male, average age 30.7.

Fig. 02

Gender split

61.6%
Female
38.4%
Male
Demographic split for Meghan Trainor audience in Germany
MetricValue
Female61.6%
Male38.4%
Average age30.7
Estimated audience size381,359
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Meghan Trainor audience in Germany
Age bracketShare%
16-1946%
20-2924%
30-399%
40-4910%
50+11%
Fig. 04

Worldwide distribution

3.8%

of the worldwide Meghan Trainor audience comes from Germany.

Worldwide audience distribution share by country for Meghan Trainor
CountryShare
United States53.4%
United Kingdom6.2%
Canada5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Meghan Trainor audience in Germany is strongest.

Fig. 05

Top regions by affinity

Meghan Trainor fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.19×
02Hamburg~10K1.16×
03Bayern~70K1.15×
04Hessen~30K1.09×
05Nordrhein-Westfalen~90K1.07×
06Rheinland-Pfalz~20K1.04×
07Sachsen~20K1.03×
08Schleswig-Holstein~10K1.03×
09Niedersachsen~40K0.99×
10Bremen~3K0.99×
11Brandenburg~10K0.94×
12Saarland~5K0.94×
13Thüringen~9K0.92×
14Baden-Württemberg~50K0.87×
15Sachsen-Anhalt~9K0.86×
16Mecklenburg-Vorpommern~6K0.84×
Fig. 06

Affinity by region

Affinity by region — Meghan Trainor, Germany
0.84×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Meghan Trainor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Meghan Trainor audience
#·InterestCategoryAffinity×
01Bebe RexhaMusic & Radio67.65×
02Jonas BrothersMusic & Radio60.01×
03Ellie GouldingMusic & Radio59.79×
04Jason DeruloMusic & Radio55.83×
05Lily AllenMusic & Radio53.37×
06Purple Disco MachineMusic & Radio51.44×
07Fergie (singer)Movies & TV46.95×
08LordeMusic & Radio45.60×
09Melanie CMusic & Radio44.65×
10Hilary DuffMovies & TV43.77×
11Dua LipaMusic & Radio41.43×
12Rita OraMusic & Radio41.43×
13Miranda CosgroveMovies & TV41.05×
14Shaquille O’NealMusic & Radio37.94×
15Imagine DragonsMusic & Radio33.26×
16Tate McRaeMusic & Radio29.14×
17Billie EilishMusic & Radio26.15×
18YUNGBLUDMusic & Radio24.90×
19Sabrina CarpenterMusic & Radio17.24×
20Taylor SwiftMusic & Radio15.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Meghan Trainor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Meghan Trainor audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE3.25×
ExtroversionTHRILL1.91×
Social Media UsageJOY1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Meghan Trainor audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.92×
Quality AwarenessPREMIUM0.99×
Risk AppetiteTHRILL1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Meghan Trainor have in Germany?

Meghan Trainor has an estimated audience of 381,359 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Meghan Trainor fans?

61.6% of Meghan Trainor fans are female, 38.4% are male, with an average age of 30.7 years.

03

Which brands do Meghan Trainor fans like most?

Meghan Trainor fans show strongest brand affinity for Dua Lipa (41.43×), Hilary Duff (43.77×), and Billie Eilish (26.15×) over the country average.

04

Where do Meghan Trainor fans live in Germany?

Meghan Trainor fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Meghan Trainor fans also like?

Beyond Meghan Trainor itself, the audience over-indexes on Hilary Duff (43.77×), Billie Eilish (26.15×), Lily Allen (53.37×), and Taylor Swift (15.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in Germany

See Meghan Trainor audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Meghan Trainor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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