Meghan Trainor Audience in Germany

Meghan Trainor logo

Meghan Trainor has an estimated audience of 401,919 people in Germany. 61.6% are female, 38.4% are male, average age 30.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Dua Lipa, Billie Eilish, Hilary Duff, Lily Allen, Taylor Swift.

The average Meghan Trainor fan in Germany is 30.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Dua Lipa, Billie Eilish, Hilary Duff, with strongest over-indexing on Dua Lipa (41.43× the country average). Demographically, the Meghan Trainor audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Meghan Trainor fans

Demographic split for Meghan Trainor audience in Germany
MetricValue
Female61.6%
Male38.4%
Average age30.7
Estimated audience size401,919

Audience persona

The typical Meghan Trainor fan in Germany is more female, around 30.7 years old, with strong Sustainability tendencies and a notable affinity for Dua Lipa.

Top regions in Germany

Top regions ranked by reach for Meghan Trainor in Germany
RegionReachAffinity
Nordrhein-Westfalen98,5471.12×
Bayern77,7021.2×
Niedersachsen41,0911.05×
Hessen35,0891.15×
Baden-Württemberg31,6450.58×
Berlin21,9181.22×
Rheinland-Pfalz21,3991.06×
Sachsen19,4030.98×
Schleswig-Holstein15,4281.07×
Brandenburg11,6300.93×
Hamburg11,2861.24×
Thüringen9,0880.89×
Sachsen-Anhalt8,6050.83×
Mecklenburg-Vorpommern5,8220.76×
Saarland4,3500.88×
Bremen3,5631.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meghan Trainor audience
BrandAffinityCategory
Dua Lipa41.43×Music & Radio
Billie Eilish26.15×Music & Radio
Hilary Duff43.77×Movies & TV
Lily Allen53.37×Music & Radio
Taylor Swift15.86×Music & Radio
Jason Derulo55.83×Music & Radio
Tate McRae29.14×Music & Radio
Lorde45.6×Music & Radio
Ellie Goulding59.79×Music & Radio
Melanie C44.65×Music & Radio
Fergie (singer)46.95×Movies & TV
Imagine Dragons33.26×Music & Radio
Bebe Rexha67.65×Music & Radio
Purple Disco Machine51.44×Music & Radio
Sabrina Carpenter17.24×Music & Radio
YUNGBLUD24.9×Music & Radio
Jonas Brothers60.01×Music & Radio
Miranda Cosgrove41.05×Movies & TV
Rita Ora41.43×Music & Radio
Lindsay Lohan27.89×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meghan Trainor audience
TraitClusterScore
SustainabilityBALANCE1.91
Early Adopter MentalityPOWER1.47
Community OrientationOPEN1.24
MindfulnessBALANCE1.22
Social Media UsageJOY1.22
DIY MentalityTHRILL1.18

Worldwide distribution

Worldwide audience distribution share by country for Meghan Trainor
CountryShare
United States54.0%
United Kingdom6.5%
Canada5.1%

See Meghan Trainor audiences in other countries

More Singer-songwriter audiences in Germany

Frequently asked questions

How many fans does Meghan Trainor have in Germany?

Meghan Trainor has an estimated audience of 401,919 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Meghan Trainor fans?

61.6% of Meghan Trainor fans are female, 38.4% are male, with an average age of 30.7 years.

Which brands do Meghan Trainor fans like most?

Meghan Trainor fans show strongest brand affinity for Dua Lipa (41.43×), Billie Eilish (26.15×), and Hilary Duff (43.77×) over the country average.

Where do Meghan Trainor fans live in Germany?

Meghan Trainor fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,547), Bayern (reach 77,702), and Niedersachsen (reach 41,091). These three regions account for the largest share of the active audience.

What other brands do Meghan Trainor fans also like?

Beyond Meghan Trainor itself, the audience over-indexes on Billie Eilish (26.15×), Hilary Duff (43.77×), Lily Allen (53.37×), and Taylor Swift (15.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Meghan Trainor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.