Meghan Trainor Audience in Germany

Meghan Trainor has an estimated audience of 401,919 people in Germany. 61.6% are female, 38.4% are male, average age 30.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Dua Lipa, Billie Eilish, Hilary Duff, Lily Allen, Taylor Swift.
The average Meghan Trainor fan in Germany is 30.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Dua Lipa, Billie Eilish, Hilary Duff, with strongest over-indexing on Dua Lipa (41.43× the country average). Demographically, the Meghan Trainor audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Meghan Trainor fans
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 30.7 |
| Estimated audience size | 401,919 |
Audience persona
The typical Meghan Trainor fan in Germany is more female, around 30.7 years old, with strong Sustainability tendencies and a notable affinity for Dua Lipa.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,547 | 1.12× |
| Bayern | 77,702 | 1.2× |
| Niedersachsen | 41,091 | 1.05× |
| Hessen | 35,089 | 1.15× |
| Baden-Württemberg | 31,645 | 0.58× |
| Berlin | 21,918 | 1.22× |
| Rheinland-Pfalz | 21,399 | 1.06× |
| Sachsen | 19,403 | 0.98× |
| Schleswig-Holstein | 15,428 | 1.07× |
| Brandenburg | 11,630 | 0.93× |
| Hamburg | 11,286 | 1.24× |
| Thüringen | 9,088 | 0.89× |
| Sachsen-Anhalt | 8,605 | 0.83× |
| Mecklenburg-Vorpommern | 5,822 | 0.76× |
| Saarland | 4,350 | 0.88× |
| Bremen | 3,563 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dua Lipa | 41.43× | Music & Radio |
| Billie Eilish | 26.15× | Music & Radio |
| Hilary Duff | 43.77× | Movies & TV |
| Lily Allen | 53.37× | Music & Radio |
| Taylor Swift | 15.86× | Music & Radio |
| Jason Derulo | 55.83× | Music & Radio |
| Tate McRae | 29.14× | Music & Radio |
| Lorde | 45.6× | Music & Radio |
| Ellie Goulding | 59.79× | Music & Radio |
| Melanie C | 44.65× | Music & Radio |
| Fergie (singer) | 46.95× | Movies & TV |
| Imagine Dragons | 33.26× | Music & Radio |
| Bebe Rexha | 67.65× | Music & Radio |
| Purple Disco Machine | 51.44× | Music & Radio |
| Sabrina Carpenter | 17.24× | Music & Radio |
| YUNGBLUD | 24.9× | Music & Radio |
| Jonas Brothers | 60.01× | Music & Radio |
| Miranda Cosgrove | 41.05× | Movies & TV |
| Rita Ora | 41.43× | Music & Radio |
| Lindsay Lohan | 27.89× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.91 |
| Early Adopter Mentality | POWER | 1.47 |
| Community Orientation | OPEN | 1.24 |
| Mindfulness | BALANCE | 1.22 |
| Social Media Usage | JOY | 1.22 |
| DIY Mentality | THRILL | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.0% |
| United Kingdom | 6.5% |
| Canada | 5.1% |
See Meghan Trainor audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Meghan Trainor have in Germany?
Meghan Trainor has an estimated audience of 401,919 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Meghan Trainor fans?
61.6% of Meghan Trainor fans are female, 38.4% are male, with an average age of 30.7 years.
Which brands do Meghan Trainor fans like most?
Meghan Trainor fans show strongest brand affinity for Dua Lipa (41.43×), Billie Eilish (26.15×), and Hilary Duff (43.77×) over the country average.
Where do Meghan Trainor fans live in Germany?
Meghan Trainor fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,547), Bayern (reach 77,702), and Niedersachsen (reach 41,091). These three regions account for the largest share of the active audience.
What other brands do Meghan Trainor fans also like?
Beyond Meghan Trainor itself, the audience over-indexes on Billie Eilish (26.15×), Hilary Duff (43.77×), Lily Allen (53.37×), and Taylor Swift (15.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Meghan Trainor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.