Rascasse Audience Intelligence

Ellie Goulding Audience in Germany

A data profile of the people who buy, follow and care about Ellie Goulding in Germany — modelled from more than twelve digital signal sources. Ellie Goulding has an estimated audience of 254,257 people in Germany.

#156among Pop in Germany#4246among Person in Germany#2499in Music & Radio

The average Ellie Goulding fan in Germany is 27.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Natalie Portman, Kylie Minogue, Lindsay Lohan, with strongest over-indexing on Natalie Portman (11.87× the country average).

Demographically, the Ellie Goulding audience skews more female with an average age of 27.0, and over-indexes on personality traits such as Career Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ellie Goulding fan in Germany is more female, around 27.0 years old, with strong Career Orientation tendencies and a notable affinity for Natalie Portman.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ellie Goulding profile in Germany.

Audience size
254K
in Germany
Gender
64.3%♀
35.7% male
Age
27.0
average years
Country rank
#19443
Person in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ellie Goulding fans

64.3% are female, 35.7% are male, average age 27.0.

Fig. 02

Gender split

64.3%
Female
35.7%
Male
Demographic split for Ellie Goulding audience in Germany
MetricValue
Female64.3%
Male35.7%
Average age27.0
Estimated audience size254,257
Fig. 03

Age distribution

Ø 27.0
average years
Age distribution of the Ellie Goulding audience in Germany
Age bracketShare%
16-1958%
20-2920%
30-3910%
40-498%
50+4%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Ellie Goulding audience comes from Germany.

Worldwide audience distribution share by country for Ellie Goulding
CountryShare
United States29.6%
United Kingdom17.1%
Germany5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ellie Goulding audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ellie Goulding fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~10K1.12×
02Hamburg~6K1.11×
03Schleswig-Holstein~10K1.07×
04Hessen~20K1.06×
05Nordrhein-Westfalen~60K1.05×
06Baden-Württemberg~40K1.04×
07Bayern~40K1.03×
08Berlin~10K1.01×
09Rheinland-Pfalz~10K0.98×
10Niedersachsen~20K0.96×
11Sachsen-Anhalt~6K0.96×
12Brandenburg~7K0.94×
13Thüringen~6K0.94×
14Mecklenburg-Vorpommern~5K0.93×
15Bremen~2K0.93×
16Saarland~3K0.92×
Fig. 06

Affinity by region

Affinity by region — Ellie Goulding, Germany
0.92×1.00×1.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ellie Goulding audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ellie Goulding audience
#·InterestCategoryAffinity×
01SiaMusic & Radio20.91×
02Nicole ScherzingerMusic & Radio17.90×
03Shaquille O’NealMusic & Radio17.44×
04Lindsay LohanMovies & TV17.23×
05Sex and the City (film)Movies & TV16.85×
06Kylie MinogueMusic & Radio16.34×
07Louis TomlinsonMusic & Radio15.33×
08Orange (UK)Technology & Electronics13.86×
09Lana Del ReyMusic & Radio12.12×
10Natalie PortmanMovies & TV11.87×
11Julia RobertsMovies & TV9.46×
12Kristen StewartMovies & TV8.47×
13Harry StylesMusic & Radio8.33×
14Zara LarssonMusic & Radio7.82×
15Nelly FurtadoMusic & Radio7.35×
16Billie EilishMusic & Radio6.71×
17Sabrina CarpenterMusic & Radio4.93×
18Brad PittMovies & TV4.79×
19Taylor SwiftMusic & Radio3.56×
20Michael JacksonMusic & Radio3.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ellie Goulding audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ellie Goulding audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.24×
SustainabilityBALANCE1.22×
Risk AppetiteTHRILL1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ellie Goulding audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.73×
Need for SecurityCONSERVATISM0.79×
DIY MentalityTHRILL0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ellie Goulding have in Germany?

Ellie Goulding has an estimated audience of 254,257 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ellie Goulding fans?

64.3% of Ellie Goulding fans are female, 35.7% are male, with an average age of 27.0 years.

03

Which brands do Ellie Goulding fans like most?

Ellie Goulding fans show strongest brand affinity for Natalie Portman (11.87×), Kylie Minogue (16.34×), and Lindsay Lohan (17.23×) over the country average.

04

Where do Ellie Goulding fans live in Germany?

Ellie Goulding fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Ellie Goulding fans also like?

Beyond Ellie Goulding itself, the audience over-indexes on Kylie Minogue (16.34×), Lindsay Lohan (17.23×), Sex and the City (film) (16.85×), and Sia (20.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pop audiences in Germany

See Ellie Goulding audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ellie Goulding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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