Ellie Goulding Audience in United States

Ellie Goulding logo

Ellie Goulding has an estimated audience of 1,352,978 people in United States. 60.0% are female, 40.0% are male, average age 32.6. Top regions: California, Texas, Florida. Top brand affinities: Hailee Steinfeld, Charlotte Gainsbourg, Cynthia Erivo, Mads Mikkelsen, Daisy Ridley.

The average Ellie Goulding fan in United States is 32.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hailee Steinfeld, Charlotte Gainsbourg, Cynthia Erivo, with strongest over-indexing on Hailee Steinfeld (31.56× the country average). Demographically, the Ellie Goulding audience skews more female with an average age of 32.6, and over-indexes on personality traits such as Sustainability, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Ellie Goulding fans

Demographic split for Ellie Goulding audience in United States
MetricValue
Female60.0%
Male40.0%
Average age32.6
Estimated audience size1,352,978

Audience persona

The typical Ellie Goulding fan in United States is more female, around 32.6 years old, with strong Sustainability tendencies and a notable affinity for Hailee Steinfeld.

Top regions in United States

Top regions ranked by reach for Ellie Goulding in United States
RegionReachAffinity
California162,4621.09×
Texas116,6961×
Florida93,1811.02×
New York90,2511.19×
Illinois49,7941.1×
Pennsylvania49,7101.09×
Ohio42,7141.02×
North Carolina40,9281.01×
Georgia40,0250.96×
Michigan36,9211.04×
Virginia35,3821.07×
New Jersey35,3271.03×
Massachusetts32,6761.23×
Washington30,9161.14×
Arizona28,3591.03×
Colorado26,6211.25×
Tennessee26,4040.97×
Indiana24,0540.97×
Maryland23,0180.99×
Missouri21,4940.99×
Minnesota21,2311.1×
Wisconsin20,0110.98×
Connecticut16,9521.25×
South Carolina16,4920.81×
Alabama16,3330.86×
Louisiana16,3180.94×
Oregon15,5811×
Nevada15,5681.19×
Kentucky15,5390.92×
Oklahoma15,4511.03×
Utah14,0971.16×
Iowa10,6380.95×
Kansas10,1520.95×
Arkansas9,8060.88×
Mississippi7,8350.7×
Idaho6,9651.03×
Nebraska6,4970.96×
New Hampshire5,7061.07×
New Mexico5,4930.81×
Hawaii5,1260.88×
West Virginia5,0590.8×
Maine4,7810.99×
Washington, District of Columbia4,7431.17×
Rhode Island4,2820.99×
Montana3,7591×
Delaware2,9260.78×
South Dakota2,8690.92×
Alaska2,6520.92×
North Dakota2,6250.94×
Vermont2,3841×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ellie Goulding audience
BrandAffinityCategory
Hailee Steinfeld31.56×Movies & TV
Charlotte Gainsbourg109.8×Movies & TV
Cynthia Erivo24.67×Movies & TV
Mads Mikkelsen41.99×Movies & TV
Daisy Ridley44.05×Movies & TV
Sabrina Carpenter12.41×Music & Radio
Dua Lipa21.06×Music & Radio
Dillon34.4×Music & Radio
Tate McRae14.75×Music & Radio
Charli XCX21.12×Music & Radio
Madison Beer15.88×Music & Radio
Leith122.7×Travel & Leisure
Olivia Dean16.04×Music & Radio
Chappell Roan11.83×Music & Radio
Jessie Murph10.66×Music & Radio
Rebecca Ferguson18.03×Movies & TV
GameStop6.79×Games
Kristin Chenoweth19.41×Music & Radio
Cormac McCarthy36.11×Literature
Tom Holland11.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ellie Goulding audience
TraitClusterScore
SustainabilityBALANCE2.26
TraditionCONSERVATISM2.02
ExtroversionTHRILL1.51
Early Adopter MentalityPOWER1.44
MindfulnessBALANCE1.36
LGBTQ+ IdentityOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Ellie Goulding
CountryShare
United States30.2%
United Kingdom16.2%
Germany5.7%

See Ellie Goulding audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Ellie Goulding have in United States?

Ellie Goulding has an estimated audience of 1,352,978 people in United States, concentrated in California and Texas.

What is the gender split and age of Ellie Goulding fans?

60.0% of Ellie Goulding fans are female, 40.0% are male, with an average age of 32.6 years.

Which brands do Ellie Goulding fans like most?

Ellie Goulding fans show strongest brand affinity for Hailee Steinfeld (31.56×), Charlotte Gainsbourg (109.8×), and Cynthia Erivo (24.67×) over the country average.

Where do Ellie Goulding fans live in United States?

Ellie Goulding fans in United States are most concentrated in California (reach 162,462), Texas (reach 116,696), and Florida (reach 93,181). These three regions account for the largest share of the active audience.

What other brands do Ellie Goulding fans also like?

Beyond Ellie Goulding itself, the audience over-indexes on Charlotte Gainsbourg (109.8×), Cynthia Erivo (24.67×), Mads Mikkelsen (41.99×), and Daisy Ridley (44.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ellie Goulding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.