Rascasse Audience Intelligence

Imagine Dragons Audience in Germany

A data profile of the people who buy, follow and care about Imagine Dragons in Germany — modelled from more than twelve digital signal sources. Imagine Dragons has an estimated audience of 697,504 people in Germany.

#79among Band in Germany#1503among Person in Germany#965in Music & Radio

The average Imagine Dragons fan in Germany is 34.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include YUNGBLUD, YouTube Music, Galatasaray S.K., with strongest over-indexing on YUNGBLUD (87.26× the country average).

Demographically, the Imagine Dragons audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Imagine Dragons fan in Germany is more female, around 34.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for YUNGBLUD.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Imagine Dragons profile in Germany.

Audience size
698K
in Germany
Gender
62.7%♀
37.3% male
Age
34.9
average years
Country rank
#8892
Person in Germany
Fig. 01

Search interest · 12-month trend

-53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Imagine Dragons fans

62.7% are female, 37.3% are male, average age 34.9.

Fig. 02

Gender split

62.7%
Female
37.3%
Male
Demographic split for Imagine Dragons audience in Germany
MetricValue
Female62.7%
Male37.3%
Average age34.9
Estimated audience size697,504
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Imagine Dragons audience in Germany
Age bracketShare%
16-1929%
20-2923%
30-3919%
40-4918%
50+11%
Fig. 04

Worldwide distribution

6.2%

of the worldwide Imagine Dragons audience comes from Germany.

Worldwide audience distribution share by country for Imagine Dragons
CountryShare
United States14.1%
Brazil11.2%
France6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Imagine Dragons audience in Germany is strongest.

Fig. 05

Top regions by affinity

Imagine Dragons fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~20K1.26×
02Bayern~100K1.13×
03Hessen~70K1.10×
04Sachsen~40K1.09×
05Schleswig-Holstein~30K1.09×
06Baden-Württemberg~100K1.01×
07Rheinland-Pfalz~40K1.01×
08Brandenburg~20K0.97×
09Mecklenburg-Vorpommern~10K0.96×
10Niedersachsen~70K0.95×
11Berlin~30K0.95×
12Sachsen-Anhalt~20K0.95×
13Thüringen~20K0.95×
14Nordrhein-Westfalen~200K0.92×
15Saarland~8K0.87×
16Bremen~6K0.87×
Fig. 06

Affinity by region

Affinity by region — Imagine Dragons, Germany
0.87×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Imagine Dragons audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Imagine Dragons audience
#·InterestCategoryAffinity×
01MichouMusic & Radio115.08×
02The ScoreMusic & Radio106.95×
03YUNGBLUDMusic & Radio87.26×
04Coca-Cola ZeroFood & Beverages47.09×
05ClipperBeauty & Wellness30.68×
06YouTube MusicInternet & Social Media26.47×
07DuaPolitics & Society16.07×
08Galatasaray S.K.Sports15.97×
09Fenerbahçe S.K.Sports15.97×
10TrabzonsporSports15.97×
11BoulangerShopping13.53×
12SiaMusic & Radio12.97×
13Dead Poet SocietyMusic & Radio10.73×
14PassengerMusic & Radio10.21×
15Ed SheeranMusic & Radio6.25×
16LeedsTravel & Leisure4.78×
17Harry PotterMovies & TV2.99×
18TikTokInternet & Social Media2.05×
19TagesschauMovies & TV1.97×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Imagine Dragons audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Imagine Dragons audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.51×
Pet OwnershipJOY1.45×
TravellingTHRILL1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Imagine Dragons audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.64×
Luxury OrientationPREMIUM0.78×
Need for SecurityCONSERVATISM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Imagine Dragons have in Germany?

Imagine Dragons has an estimated audience of 697,504 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Imagine Dragons fans?

62.7% of Imagine Dragons fans are female, 37.3% are male, with an average age of 34.9 years.

03

Which brands do Imagine Dragons fans like most?

Imagine Dragons fans show strongest brand affinity for YUNGBLUD (87.26×), YouTube Music (26.47×), and Galatasaray S.K. (15.97×) over the country average.

04

Where do Imagine Dragons fans live in Germany?

Imagine Dragons fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Imagine Dragons fans also like?

Beyond Imagine Dragons itself, the audience over-indexes on YouTube Music (26.47×), Galatasaray S.K. (15.97×), The Score (106.95×), and Fenerbahçe S.K. (15.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in Germany

See Imagine Dragons audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Imagine Dragons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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