Wiener Philharmoniker Audience in Germany
Wiener Philharmoniker has an estimated audience of 249,015 people in Germany. 46.4% are female, 53.6% are male, average age 49.9. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Nicole Scherzinger, Joseph Haydn, London Symphony Orchestra, Vienna Philharmonic, MØ.
The average Wiener Philharmoniker fan in Germany is 49.9 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Nicole Scherzinger, Joseph Haydn, London Symphony Orchestra, with strongest over-indexing on Nicole Scherzinger (46.25× the country average). Demographically, the Wiener Philharmoniker audience skews balanced with an average age of 49.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Classical music
Demographics of Wiener Philharmoniker fans
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 49.9 |
| Estimated audience size | 249,015 |
Audience persona
The typical Wiener Philharmoniker fan in Germany is balanced, around 49.9 years old, with strong Patriotism tendencies and a notable affinity for Nicole Scherzinger.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 60,191 | 1.5× |
| Nordrhein-Westfalen | 49,093 | 0.9× |
| Baden-Württemberg | 41,814 | 1.23× |
| Niedersachsen | 21,777 | 0.9× |
| Hessen | 19,266 | 1.02× |
| Berlin | 15,289 | 1.37× |
| Sachsen | 14,561 | 1.19× |
| Rheinland-Pfalz | 11,641 | 0.93× |
| Hamburg | 6,914 | 1.23× |
| Schleswig-Holstein | 6,855 | 0.77× |
| Brandenburg | 6,422 | 0.83× |
| Sachsen-Anhalt | 4,669 | 0.72× |
| Thüringen | 4,655 | 0.73× |
| Saarland | 3,805 | 1.24× |
| Mecklenburg-Vorpommern | 3,604 | 0.76× |
| Bremen | 1,414 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nicole Scherzinger | 46.25× | Music & Radio |
| Joseph Haydn | 51.19× | Music & Radio |
| London Symphony Orchestra | 71.06× | Travel & Leisure |
| Vienna Philharmonic | 37.77× | Travel & Leisure |
| MØ | 20× | Music & Radio |
| Der Tagesspiegel | 4.96× | News |
| Andrea Bocelli | 10.14× | Music & Radio |
| Roland Kaiser | 4.45× | Music & Radio |
| Metropolitan Opera | 7.67× | Arts & Culture |
| Daniel Barenboim | 25.2× | Music & Radio |
| Franz Liszt | 28.79× | Music & Radio |
| David Harbour | 7.51× | Movies & TV |
| Santander Bank | 9.68× | Business & Career |
| Beetlejuice | 4.67× | Movies & TV |
| Home insurance | 6.58× | Business & Career |
| Lang Lang (pianist) | 12.61× | Music & Radio |
| Satire | 3.93× | Literature |
| José Carreras | 11.6× | Music & Radio |
| Rembrandt | 12.86× | Arts & Culture |
| N26 | 5.99× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.89 |
| Tradition | CONSERVATISM | 1.67 |
| Community Orientation | OPEN | 1.43 |
| Early Adopter Mentality | POWER | 1.36 |
| Spirituality | BALANCE | 1.27 |
| Sustainability | BALANCE | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Austria | 42.6% |
| Germany | 32.2% |
| Switzerland | 3.7% |
See Wiener Philharmoniker audiences in other countries
More Classical music audiences in Germany
- Andre Rieu (1,381,014)
- David Garrett (musician) (905,394)
- Wolfgang Amadeus Mozart (610,794)
- Ludovico Einaudi (553,646)
- Ludwig van Beethoven (466,222)
Frequently asked questions
How many fans does Wiener Philharmoniker have in Germany?
Wiener Philharmoniker has an estimated audience of 249,015 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Wiener Philharmoniker fans?
46.4% of Wiener Philharmoniker fans are female, 53.6% are male, with an average age of 49.9 years.
Which brands do Wiener Philharmoniker fans like most?
Wiener Philharmoniker fans show strongest brand affinity for Nicole Scherzinger (46.25×), Joseph Haydn (51.19×), and London Symphony Orchestra (71.06×) over the country average.
Where do Wiener Philharmoniker fans live in Germany?
Wiener Philharmoniker fans in Germany are most concentrated in Bayern (reach 60,191), Nordrhein-Westfalen (reach 49,093), and Baden-Württemberg (reach 41,814). These three regions account for the largest share of the active audience.
What other brands do Wiener Philharmoniker fans also like?
Beyond Wiener Philharmoniker itself, the audience over-indexes on Joseph Haydn (51.19×), London Symphony Orchestra (71.06×), Vienna Philharmonic (37.77×), and MØ (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Wiener Philharmoniker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.