A data profile of the people who buy, follow and care about Photography in Denmark — modelled from more than twelve digital signal sources. Photography has an estimated audience of 2,499,780 people in Denmark.
Photography has an estimated audience of 2,499,780 people in Denmark. 54.4% are female, 45.6% are male, average age 45.8. Top brand affinities: Home Interior Design, Decoration, Self care, Travel Adventures, Home Decoration & Design.
Top brand affinities include Home Interior Design, Decoration, Self care, with strongest over-indexing on Home Interior Design (1.76× the country average).
Demographically, the Photography audience skews balanced with an average age of 45.8, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.
The typical Photography fan in Denmark is balanced, around 45.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Home Interior Design.
The key figures that characterise the Photography profile in Denmark.
54.4% are female, 45.6% are male, average age 45.8.
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 45.8 |
| Estimated audience size | 2,499,780 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 14% | |
| 40-49 | 23% | |
| 50+ | 39% |
of the worldwide Photography audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 21.7% |
| Italy | 5.3% |
| Japan | 5.1% |
The strongest cross-interests of the Photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Home Decoration & Design | Home & Garden | 2.06× | ||
| 02 | Epigenetics | Health | 2.00× | ||
| 03 | Hand washing | Home & Garden | 1.97× | ||
| 04 | Influenza | Health | 1.89× | ||
| 05 | Home Interior Design | Home & Garden | 1.76× | ||
| 06 | Beef tenderloin | Food & Beverages | 1.76× | ||
| 07 | Decoration | Home & Garden | 1.75× | ||
| 08 | Design & Interior | Home & Garden | 1.75× | ||
| 09 | Tablecloth | Home & Garden | 1.73× | ||
| 10 | Home accessories | Home & Garden | 1.69× | ||
| 11 | Self care | Health | 1.66× | ||
| 12 | Interior designs | Home & Garden | 1.63× | ||
| 13 | Nightlight | Travel & Leisure | 1.63× | ||
| 14 | COS | Shopping | 1.58× | ||
| 15 | Handmade Crafts | Kids & Family | 1.57× | ||
| 16 | Travel Adventures | Travel & Leisure | 1.55× | ||
| 17 | Children's music | Music & Radio | 1.54× | ||
| 18 | Karen Blixen | Literature | 1.52× | ||
| 19 | Hiking boot | Fashion & Accessoires | 1.52× | ||
| 20 | Fundraising | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.56× | |
| Urban Lifestyle | OPEN | 1.25× | |
| Luxury Orientation | PREMIUM | 1.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.63× | |
| Social Media Usage | JOY | 0.74× | |
| Travelling | THRILL | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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