A data profile of the people who buy, follow and care about Photography in Belgium — modelled from more than twelve digital signal sources. Photography has an estimated audience of 4,994,193 people in Belgium.
Photography has an estimated audience of 4,994,193 people in Belgium. 54.8% are female, 45.2% are male, average age 44.3. Top brand affinities: Food chain, Home Decoration & Design, university maryland, De Gelderlander, Abondance, Haute-Savoie.
Top brand affinities include Food chain, Home Decoration & Design, university maryland, with strongest over-indexing on Food chain (1.55× the country average).
Demographically, the Photography audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Early Adopter Mentality, Travelling.
The typical Photography fan in Belgium is balanced, around 44.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Food chain.
The key figures that characterise the Photography profile in Belgium.
54.8% are female, 45.2% are male, average age 44.3.
| Metric | Value |
|---|---|
| Female | 54.8% |
| Male | 45.2% |
| Average age | 44.3 |
| Estimated audience size | 4,994,193 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 35% |
of the worldwide Photography audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 21.7% |
| Italy | 5.3% |
| Japan | 5.1% |
The strongest cross-interests of the Photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Beau Monde | News | 2.03× | ||
| 02 | university maryland | Business & Career | 2.00× | ||
| 03 | Eigen Huis & Tuin | Movies & TV | 1.87× | ||
| 04 | Montbéliard | Travel & Leisure | 1.85× | ||
| 05 | De Gelderlander | News | 1.82× | ||
| 06 | Belfort | Travel & Leisure | 1.82× | ||
| 07 | Terracotta | Home & Garden | 1.82× | ||
| 08 | Abondance, Haute-Savoie | Travel & Leisure | 1.81× | ||
| 09 | Passive solar building design | Home & Garden | 1.65× | ||
| 10 | IBooks | Technology & Electronics | 1.63× | ||
| 11 | Onet.pl | News | 1.63× | ||
| 12 | Eindhovens Dagblad | News | 1.61× | ||
| 13 | Trooper (band) | Music & Radio | 1.60× | ||
| 14 | BN DeStem | News | 1.59× | ||
| 15 | Balen | Travel & Leisure | 1.58× | ||
| 16 | Brabants Dagblad | News | 1.57× | ||
| 17 | Food chain | Food & Beverages | 1.55× | ||
| 18 | Watkins Glen International | Sports | 1.55× | ||
| 19 | Home Decoration & Design | Home & Garden | 1.54× | ||
| 20 | My Jewellery | Shopping | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.99× | |
| Travelling | THRILL | 0.87× | |
| Pet Ownership | JOY | 0.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.53× | |
| Social Media Usage | JOY | 0.69× | |
| Design Affinity | PREMIUM | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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