Rascasse Audience Intelligence

Nail art Audience in Spain

A data profile of the people who buy, follow and care about Nail art in Spain — modelled from more than twelve digital signal sources. Nail art has an estimated audience of 3,048,604 people in Spain.

The average Nail art fan in Spain is 40.4 years old, more female, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Canary Islands, Community of Madrid.

Category: Beauty & Wellness · Type: Topic · Subtype: Nails

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nail art profile in Spain.

Audience size
3M
in Spain
Gender
77.7%
22.3% male
Age
40.4
average years
Country rank
#1220
Topic in Spain
Fig. 01

Search interest · 12-month trend

-56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nail art fans

77.7% are female, 22.3% are male, average age 40.4.

Fig. 02

Gender split

77.7%
Female
22.3%
Male
Demographic split for Nail art audience in Spain
MetricValue
Female77.7%
Male22.3%
Average age40.4
Estimated audience size3,048,604
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Nail art audience in Spain
Age bracketShare%
16-1917%
20-2919%
30-3919%
40-4923%
50+22%
Fig. 04

Worldwide distribution

2.1%

of the worldwide Nail art audience comes from Spain.

Worldwide audience distribution share by country for Nail art
CountryShare
Japan14.3%
China12.8%
United States12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nail art audience in Spain is strongest.

Fig. 05

Top regions by affinity

Nail art fans by region: top regions in Spain
#RegionReachAffinity×
01Canary Islands~600K3.70×
02Catalonia~900K1.64×
03Comunidad Valenciana~400K1.18×
04Community of Madrid~600K1.08×
05Region of Murcia~100K1.01×
06La Rioja~20K0.99×
07Balearic Islands~80K0.95×
08Cantabria~40K0.94×
09Navarre~40K0.93×
10Extremadura~60K0.92×
11Principality of Asturias~60K0.90×
12Galicia~100K0.89×
13Aragon~70K0.89×
14Castilla-La Mancha~100K0.87×
15Basque Autonomous Country~100K0.86×
16Castile and León~100K0.85×
17Andalusia~500K0.84×
Appendix

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How to read this data

Audience size is the estimated number of people in Spain who actively search for Nail art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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