Rascasse Audience Intelligence

Architecture (magazine) Audience in France

A data profile of the people who buy, follow and care about Architecture (magazine) in France — modelled from more than twelve digital signal sources. Architecture (magazine) has an estimated audience of 150,374 people in France.

The average Architecture (magazine) fan in France is 45.3 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.

Top brand affinities include Illy, Arabic coffee, Specialty coffee, with strongest over-indexing on Illy (119.69× the country average).

Demographically, the Architecture (magazine) audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Design Affinity, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Architecture (magazine) fan in France is balanced, around 45.3 years old, with strong Design Affinity tendencies and a notable affinity for Illy.

Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Architecture (magazine) profile in France.

Audience size
150K
in France
Gender
54.8%♀
45.2% male
Age
45.3
average years
Country rank
#18113
Website / Newspaper / Magazine in France
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Architecture (magazine)

54.8% are female, 45.2% are male, average age 45.3.

Fig. 02

Gender split

54.8%
Female
45.2%
Male
Demographic split for Architecture (magazine) audience in France
MetricValue
Female54.8%
Male45.2%
Average age45.3
Estimated audience size150,374
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Architecture (magazine) audience in France
Age bracketShare%
16-198%
20-2916%
30-3916%
40-4923%
50+36%
Fig. 04

Worldwide distribution

3.5%

of the worldwide Architecture (magazine) audience comes from France.

Worldwide audience distribution share by country for Architecture (magazine)
CountryShare
United States29.4%
India16.1%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Architecture (magazine) audience in France is strongest.

Fig. 05

Top regions by affinity

Architecture (magazine) fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~40K1.59×
02Auvergne-Rhône-Alpes~20K1.15×
03Provence-Alpes-Côte d'Azur~10K1.15×
04Brittany~8K1.03×
05Nouvelle-Aquitaine~10K1.01×
06Occitanie~10K1.01×
07Grand Est~10K1.00×
08Pays de la Loire~8K0.99×
09Hauts-de-France~10K0.94×
10Normandy~7K0.90×
11Centre-Val de Loire~5K0.89×
12Bourgogne-Franche-Comté~5K0.81×
13Corsica<1K0.75×
Fig. 06

Affinity by region

Affinity by region — Architecture (magazine), France
0.75×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Architecture (magazine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Architecture (magazine) audience
#·InterestCategoryAffinity×
01Induction cookingHome & Garden147.19×
02IllyFood & Beverages119.69×
03Bike rentalCars & Mobility101.36×
04Costa CoffeeFood & Beverages98.93×
05Arabic coffeeFood & Beverages59.66×
06Domus (magazine)Home & Garden57.41×
07Specialty coffeeFood & Beverages52.20×
08LagerFood & Beverages38.49×
09Scandinavian designHome & Garden33.15×
10VitraHome & Garden30.80×
11SalmonFood & Beverages26.46×
12Dolce GustoFood & Beverages24.86×
13White wineFood & Beverages20.54×
14Love & SexKids & Family20.00×
15Wine tastingFood & Beverages18.88×
16Cultural heritagePolitics & Society17.40×
17Red wineFood & Beverages14.92×
18TokyoTravel & Leisure14.24×
19Abstract artArts & Culture12.43×
20ApartmentBusiness & Career8.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Architecture (magazine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Architecture (magazine) audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM7.64×
TravellingTHRILL6.52×
Quality AwarenessPREMIUM2.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Architecture (magazine) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.84×
DIY MentalityTHRILL0.89×
Price SensitivityPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Architecture (magazine) have in France?

Architecture (magazine) has an estimated audience of 150,374 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Architecture (magazine) fans?

54.8% of Architecture (magazine) fans are female, 45.2% are male, with an average age of 45.3 years.

03

Which brands do Architecture (magazine) fans like most?

Architecture (magazine) fans show strongest brand affinity for Illy (119.69×), Arabic coffee (59.66×), and Specialty coffee (52.2×) over the country average.

04

Where do Architecture (magazine) fans live in France?

Architecture (magazine) fans in France are most concentrated in Île-de-France (reach ~40K), Auvergne-Rhône-Alpes (reach ~20K), and Nouvelle-Aquitaine (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Architecture (magazine) fans also like?

Beyond Architecture (magazine) itself, the audience over-indexes on Arabic coffee (59.66×), Specialty coffee (52.2×), Costa Coffee (98.93×), and Scandinavian design (33.15×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Architecture (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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