Rascasse Audience Intelligence

Architecture (magazine) Audience in United States

A data profile of the people who buy, follow and care about Architecture (magazine) in United States — modelled from more than twelve digital signal sources. Architecture (magazine) has an estimated audience of 1,280,499 people in United States.

#613among Website / Newspaper / Magazine in United States

The average Architecture (magazine) fan in United States is 40.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Alessi (Italian company), Artemide, Poltrona Frau, with strongest over-indexing on Alessi (Italian company) (471.01× the country average).

Demographically, the Architecture (magazine) audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Design Affinity, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Architecture (magazine) fan in United States is more female, around 40.7 years old, with strong Design Affinity tendencies and a notable affinity for Alessi (Italian company).

Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Architecture (magazine) profile in United States.

Audience size
1.3M
in United States
Gender
57.1%♀
42.9% male
Age
40.7
average years
Country rank
#19916
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Architecture (magazine)

57.1% are female, 42.9% are male, average age 40.7.

Fig. 02

Gender split

57.1%
Female
42.9%
Male
Demographic split for Architecture (magazine) audience in United States
MetricValue
Female57.1%
Male42.9%
Average age40.7
Estimated audience size1,280,499
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Architecture (magazine) audience in United States
Age bracketShare%
16-1920%
20-2915%
30-3920%
40-4922%
50+24%
Fig. 04

Worldwide distribution

29.1%

of the worldwide Architecture (magazine) audience comes from United States.

Worldwide audience distribution share by country for Architecture (magazine)
CountryShare
United States29.1%
India15.9%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Architecture (magazine) audience in United States is strongest.

Fig. 05

Top regions by affinity

Architecture (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01California~200K1.37×
02Texas~100K1.35×
03New York~90K1.26×
04Washington~30K1.23×
05Alaska~3K1.19×
06Maryland~30K1.16×
07Virginia~40K1.15×
08Arizona~30K1.15×
09Washington, District of Columbia~4K1.14×
10Utah~10K1.13×
11New Jersey~40K1.12×
12Oregon~20K1.12×
13Massachusetts~30K1.11×
14Georgia~40K1.09×
15Florida~90K1.07×
16Hawaii~6K1.07×
17Connecticut~10K1.04×
18Kansas~10K1.04×
19Colorado~20K1.03×
20Illinois~40K1.02×
21Maine~5K1.02×
22North Carolina~40K1.01×
23Rhode Island~4K1.00×
24Pennsylvania~40K0.98×
25Nevada~10K0.98×
26Idaho~6K0.98×
27Missouri~20K0.97×
28Louisiana~20K0.97×
29New Mexico~6K0.97×
30Michigan~30K0.96×
31Nebraska~6K0.96×
32Alabama~20K0.95×
33Arkansas~10K0.95×
34Indiana~20K0.93×
35Minnesota~20K0.93×
36Mississippi~10K0.91×
37New Hampshire~5K0.91×
38Ohio~40K0.90×
39South Carolina~20K0.90×
40Oklahoma~10K0.90×
41Iowa~9K0.90×
42Wisconsin~20K0.89×
43Tennessee~20K0.88×
44Kentucky~10K0.88×
45North Dakota~2K0.88×
46Delaware~3K0.86×
47Montana~3K0.85×
48Vermont~2K0.85×
49South Dakota~2K0.83×
50West Virginia~4K0.74×
Fig. 06

Affinity by region

Affinity by region — Architecture (magazine), United States
0.74×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Architecture (magazine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Architecture (magazine) audience
#·InterestCategoryAffinity×
01Poltrona FrauHome & Garden740.26×
02ArtemideHome & Garden735.12×
03Alessi (Italian company)Home & Garden471.01×
04B&B ItaliaHome & Garden347.43×
05Zaha HadidArts & Culture155.61×
06Roche BoboisHome & Garden128.17×
07American Institute of ArchitectsHome & Garden59.66×
08Frank Lloyd WrightHome & Garden58.00×
09FlosHome & Garden55.94×
10Herman Miller (manufacturer)Home & Garden38.21×
11Danish designHome & Garden31.87×
12FiskarsHome & Garden28.62×
13Scandinavian designHome & Garden22.11×
14Art dealerArts & Culture11.42×
15Modern architectureArts & Culture8.14×
16Residential areaHome & Garden5.03×
17Street artArts & Culture5.02×
18Property finderHome & Garden3.88×
19InnovationBusiness & Career3.33×
20IKEAHome & Garden3.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Architecture (magazine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Architecture (magazine) audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM8.43×
Quality AwarenessPREMIUM3.90×
IndulgenceJOY3.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Architecture (magazine) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.70×
Pet OwnershipJOY0.82×
SpiritualityBALANCE0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Architecture (magazine) have in United States?

Architecture (magazine) has an estimated audience of 1,280,499 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Architecture (magazine) fans?

57.1% of Architecture (magazine) fans are female, 42.9% are male, with an average age of 40.7 years.

03

Which brands do Architecture (magazine) fans like most?

Architecture (magazine) fans show strongest brand affinity for Alessi (Italian company) (471.01×), Artemide (735.12×), and Poltrona Frau (740.26×) over the country average.

04

Where do Architecture (magazine) fans live in United States?

Architecture (magazine) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Architecture (magazine) fans also like?

Beyond Architecture (magazine) itself, the audience over-indexes on Artemide (735.12×), Poltrona Frau (740.26×), B&B Italia (347.43×), and Roche Bobois (128.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Architecture (magazine) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Architecture (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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