Frank Lloyd Wright Audience in United States

Frank Lloyd Wright logo

Frank Lloyd Wright has an estimated audience of 1,808,210 people in United States. 61.5% are female, 38.5% are male, average age 45.5. Top regions: California, Illinois, New York. Top brand affinities: Auto Club Speedway, Edie Sedgwick, Architecture (magazine), Zaha Hadid, Mark Rothko.

The average Frank Lloyd Wright fan in United States is 45.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Illinois, New York. Top brand affinities include Auto Club Speedway, Edie Sedgwick, Architecture (magazine), with strongest over-indexing on Auto Club Speedway (193.66× the country average). Demographically, the Frank Lloyd Wright audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Person · Subtype: Architect / designer

Demographics of Frank Lloyd Wright fans

Demographic split for Frank Lloyd Wright audience in United States
MetricValue
Female61.5%
Male38.5%
Average age45.5
Estimated audience size1,808,210

Audience persona

The typical Frank Lloyd Wright fan in United States is more female, around 45.5 years old, with strong Design Affinity tendencies and a notable affinity for Auto Club Speedway.

Top regions in United States

Top regions ranked by reach for Frank Lloyd Wright in United States
RegionReachAffinity
California185,2580.93×
Illinois128,0802.13×
New York120,0011.19×
Texas109,7690.71×
Florida93,0320.76×
Arizona81,5852.21×
Wisconsin79,5602.92×
Pennsylvania74,1631.22×
Ohio62,9891.13×
Michigan57,2741.21×
Virginia41,4860.94×
Georgia40,9990.74×
North Carolina40,4620.74×
Indiana38,1591.16×
Washington35,5050.98×
Minnesota34,5551.33×
Massachusetts34,2000.96×
New Jersey33,0990.72×
Missouri32,1581.1×
Tennessee30,4500.84×
Colorado30,1211.06×
Maryland25,0810.81×
Oregon23,9221.15×
Oklahoma22,8771.14×
Iowa21,3491.43×
Alabama18,5680.74×
South Carolina17,5620.65×
Kansas17,5081.23×
Kentucky17,2010.76×
Arkansas17,1861.15×
Utah16,0420.99×
Louisiana15,6080.67×
Connecticut14,0100.77×
Nevada11,4080.65×
Mississippi8,6370.58×
Nebraska8,1260.9×
Washington, District of Columbia7,4701.37×
Idaho7,2800.8×
New Hampshire7,1881.01×
New Mexico7,1530.79×
West Virginia6,1880.73×
Hawaii5,6760.73×
Maine5,5430.86×
Montana4,8160.96×
Rhode Island4,7500.83×
Vermont3,1070.98×
Delaware3,0360.61×
South Dakota2,9990.72×
North Dakota2,5200.68×
Alaska2,3430.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frank Lloyd Wright audience
BrandAffinityCategory
Auto Club Speedway193.66×Sports
Edie Sedgwick123.12×Fashion & Accessoires
Architecture (magazine)58×
Zaha Hadid80.15×Arts & Culture
Mark Rothko86.38×Arts & Culture
Edvard Munch69.86×Arts & Culture
Luxury real estate10.23×Business & Career
René Magritte81.75×Arts & Culture
Georgia O'Keeffe33.37×Arts & Culture
Frank Gehry52.4×Arts & Culture
Rembrandt44.47×Arts & Culture
Yahoo! Finance6.6×Business & Career
Le Corbusier87.04×Arts & Culture
Bellroy59.83×Home & Garden
Brompton Bicycle58.55×Sports
Debbie Harry32.65×Music & Radio
Cindy Sherman61.77×Arts & Culture
Richard Avedon79.5×Arts & Culture
Paul Gauguin61.73×Arts & Culture
Edgar Degas59.36×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frank Lloyd Wright audience
TraitClusterScore
Design AffinityPREMIUM4.57
SustainabilityBALANCE1.89
Quality AwarenessPREMIUM1.79
TravellingTHRILL1.73
IndulgenceJOY1.5
Community OrientationOPEN1.45

Worldwide distribution

Worldwide audience distribution share by country for Frank Lloyd Wright
CountryShare
United States45.1%
United Kingdom5.8%
Germany5.8%

See Frank Lloyd Wright audiences in other countries

More Architect / designer audiences in United States

Frequently asked questions

How many fans does Frank Lloyd Wright have in United States?

Frank Lloyd Wright has an estimated audience of 1,808,210 people in United States, concentrated in California and Illinois.

What is the gender split and age of Frank Lloyd Wright fans?

61.5% of Frank Lloyd Wright fans are female, 38.5% are male, with an average age of 45.5 years.

Which brands do Frank Lloyd Wright fans like most?

Frank Lloyd Wright fans show strongest brand affinity for Auto Club Speedway (193.66×), Edie Sedgwick (123.12×), and Architecture (magazine) (58×) over the country average.

Where do Frank Lloyd Wright fans live in United States?

Frank Lloyd Wright fans in United States are most concentrated in California (reach 185,258), Illinois (reach 128,080), and New York (reach 120,001). These three regions account for the largest share of the active audience.

What other brands do Frank Lloyd Wright fans also like?

Beyond Frank Lloyd Wright itself, the audience over-indexes on Edie Sedgwick (123.12×), Architecture (magazine) (58×), Zaha Hadid (80.15×), and Mark Rothko (86.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Frank Lloyd Wright. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.