Mobile phones Audience in France
Mobile phones has an estimated audience of 16,667,856 people in France. 49.9% are female, 50.1% are male, average age 43.6. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
The average Mobile phones fan in France is 43.6 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Demographically, the Mobile phones audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Extroversion.
Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster
Demographics of Mobile phones fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 43.6 |
| Estimated audience size | 16,667,856 |
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 5,143,441 | 1.72× |
| Auvergne-Rhône-Alpes | 2,360,168 | 1.2× |
| Hauts-de-France | 2,121,667 | 1.45× |
| Provence-Alpes-Côte d'Azur | 1,844,502 | 1.49× |
| Occitanie | 1,546,769 | 1.07× |
| Nouvelle-Aquitaine | 1,325,610 | 0.9× |
| Grand Est | 1,250,915 | 0.93× |
| Normandy | 638,406 | 0.79× |
| Pays de la Loire | 569,707 | 0.62× |
| Brittany | 473,171 | 0.58× |
| Bourgogne-Franche-Comté | 421,539 | 0.63× |
| Centre-Val de Loire | 362,472 | 0.58× |
| Corsica | 86,326 | 1.04× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.59 |
| Extroversion | THRILL | 1.34 |
| Early Adopter Mentality | POWER | 1.25 |
| Mindfulness | BALANCE | 1.19 |
| Convenience Orientation | PREMIUM | 1.17 |
| Social Media Usage | JOY | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.3% |
| India | 5.3% |
| Brazil | 4.9% |
See Mobile phones audiences in other countries
More Lifestyle cluster audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Mobile phones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.