A data profile of the people who buy, follow and care about Secretary in France — modelled from more than twelve digital signal sources. Secretary has an estimated audience of 3,065,274 people in France.
Secretary has an estimated audience of 3,065,274 people in France. 58.3% are female, 41.7% are male, average age 45.1. Top brand affinities: Love & Sex, Christmas Gift, Kitchen garden, Dentistry, Zoom lens.
Top brand affinities include Love & Sex, Christmas Gift, Kitchen garden, with strongest over-indexing on Love & Sex (207.94× the country average).
Demographically, the Secretary audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Mindfulness, Quality Awareness.
The typical Secretary fan in France is more female, around 45.1 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Secretary profile in France.
58.3% are female, 41.7% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 45.1 |
| Estimated audience size | 3,065,274 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 19% | |
| 40-49 | 25% | |
| 50+ | 33% |
of the worldwide Secretary audience comes from France.
| Country | Share |
|---|---|
| United States | 17.7% |
| France | 9.7% |
| Taiwan | 6.8% |
The strongest cross-interests of the Secretary audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 207.94× | ||
| 02 | Selfridges | Shopping | 201.06× | ||
| 03 | Christmas Gift | Kids & Family | 36.00× | ||
| 04 | Kitchen garden | Home & Garden | 22.30× | ||
| 05 | Christmas tree | Kids & Family | 22.05× | ||
| 06 | Dentistry | Business & Career | 19.07× | ||
| 07 | Zoom lens | Technology & Electronics | 18.62× | ||
| 08 | Breast Cancer awareness | Health | 17.00× | ||
| 09 | Hormone | Health | 15.76× | ||
| 10 | Broadcasting of sports events | Movies & TV | 15.01× | ||
| 11 | Girl power | Politics & Society | 11.61× | ||
| 12 | Psoriasis Awareness | Health | 9.46× | ||
| 13 | Burnout (psychology) | Health | 9.40× | ||
| 14 | Improvisation | Music & Radio | 5.91× | ||
| 15 | Courrier International | News | 5.77× | ||
| 16 | BFM TV | Movies & TV | 5.25× | ||
| 17 | Emmanuel Macron | Politics & Society | 3.61× | ||
| 18 | Real property | Home & Garden | 3.03× | ||
| 19 | Indeed.com | Business & Career | 2.88× | ||
| 20 | Ouest France | News | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.71× | |
| Quality Awareness | PREMIUM | 1.71× | |
| Individualism | JOY | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.82× | |
| Design Affinity | PREMIUM | 0.84× | |
| Extroversion | THRILL | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Secretary. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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