Trousers Audience in France
Trousers has an estimated audience of 6,563,089 people in France. 67.8% are female, 32.2% are male, average age 41.6. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
The average Trousers fan in France is 41.6 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Demographically, the Trousers audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Price Sensitivity, Extroversion.
Category: Fashion & Accessoires · Type: Topic
Demographics of Trousers fans
| Metric | Value |
|---|---|
| Female | 67.8% |
| Male | 32.2% |
| Average age | 41.6 |
| Estimated audience size | 6,563,089 |
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 2,002,997 | 1.7× |
| Auvergne-Rhône-Alpes | 858,297 | 1.11× |
| Hauts-de-France | 613,652 | 1.06× |
| Occitanie | 606,620 | 1.07× |
| Grand Est | 586,728 | 1.1× |
| Provence-Alpes-Côte d'Azur | 582,168 | 1.2× |
| Nouvelle-Aquitaine | 533,409 | 0.92× |
| Pays de la Loire | 302,662 | 0.83× |
| Brittany | 290,280 | 0.91× |
| Normandy | 276,604 | 0.87× |
| Bourgogne-Franche-Comté | 213,282 | 0.8× |
| Centre-Val de Loire | 199,902 | 0.81× |
| Corsica | 19,967 | 0.61× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.37 |
| Extroversion | THRILL | 1.36 |
| Mindfulness | BALANCE | 1.29 |
| Creativity | OPEN | 1.17 |
| Family Orientation | CONSERVATISM | 1.11 |
| DIY Mentality | THRILL | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.6% |
| Japan | 5.7% |
| Brazil | 5.0% |
See Trousers audiences in other countries
More Fashion & Accessoires audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Trousers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.