A data profile of the people who buy, follow and care about Non-governmental organization in United Kingdom — modelled from more than twelve digital signal sources. Non-governmental organization has an estimated audience of 4,799,351 people in United Kingdom.
The average Non-governmental organization fan in United Kingdom is 47.3 years old, more female, and lives primarily in South East.
The audience is concentrated in South East, Scotland, North West.
The key figures that characterise the Non-governmental organization profile in United Kingdom.
62.9% are female, 37.1% are male, average age 47.3.
| Metric | Value |
|---|---|
| Female | 62.9% |
| Male | 37.1% |
| Average age | 47.3 |
| Estimated audience size | 4,799,351 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 12% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 43% |
of the worldwide Non-governmental organization audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 20.4% |
| United Kingdom | 5.4% |
| Italy | 5.1% |
Where the Non-governmental organization audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Northern Ireland | ~200K | 1.25× | |
| 02 | Scotland | ~500K | 1.10× | |
| 03 | Wales | ~300K | 1.01× | |
| 04 | East of England | ~400K | 1.00× | |
| 05 | West Midlands | ~200K | 0.97× | |
| 06 | North East | ~200K | 0.97× | |
| 07 | South West | ~400K | 0.95× | |
| 08 | East Midlands | ~300K | 0.95× | |
| 09 | Yorkshire and the Humber | ~400K | 0.92× | |
| 10 | South East | ~600K | 0.90× | |
| 11 | North West | ~400K | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Non-governmental organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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