Rascasse Audience Intelligence

Non-governmental organization Audience in Germany

Name: Non-governmental organization — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Non-governmental organization in Germany — modelled from more than twelve digital signal sources. Non-governmental organization has an estimated audience of 2,986,259 people in Germany.

#1302among Topic in Germany #63in Politics & Society

The average Non-governmental organization fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Germany, EBay, Politics, with strongest over-indexing on Germany (1.51× the country average).

Demographically, the Non-governmental organization audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Non-governmental organization fan in Germany is more female, around 41.4 years old, with strong Community Orientation tendencies and a notable affinity for Germany.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Non-governmental organization profile in Germany.

Audience size

in Germany

Gender

55.5%♀

44.5% male

Age

41.4

average years

Country rank

#2129

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Non-governmental organization fans

55.5% are female, 44.5% are male, average age 41.4.

Fig. 02

Gender split

55.5%

Female

44.5%

Male

Demographic split for Non-governmental organization audience in Germany
Metric	Value
Female	55.5%
Male	44.5%
Average age	41.4
Estimated audience size	2,986,259

Fig. 03

Age distribution

Age distribution of the Non-governmental organization audience in Germany
Age bracket	Share	%
16-19		16%
20-29		17%
30-39		20%
40-49		23%
50+		25%

Fig. 04

Worldwide distribution

3.4%

of the worldwide Non-governmental organization audience comes from Germany.

Worldwide audience distribution share by country for Non-governmental organization
Country	Share
United States	20.4%
United Kingdom	5.4%
Italy	5.1%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Non-governmental organization audience in Germany is strongest.

Fig. 05

Top regions by affinity

Non-governmental organization fans by region: top regions in Germany
#	Region	Reach	×
01	Berlin	~200K	1.21×
02	Sachsen	~200K	1.13×
03	Brandenburg	~100K	1.09×
04	Bremen	~30K	1.07×
05	Thüringen	~80K	1.04×
06	Mecklenburg-Vorpommern	~60K	1.03×
07	Saarland	~40K	1.03×
08	Sachsen-Anhalt	~80K	0.99×
09	Hessen	~200K	0.95×
10	Hamburg	~60K	0.95×
11	Rheinland-Pfalz	~100K	0.94×
12	Bayern	~400K	0.93×
13	Nordrhein-Westfalen	~600K	0.92×
14	Baden-Württemberg	~400K	0.92×
15	Niedersachsen	~300K	0.91×
16	Schleswig-Holstein	~100K	0.89×

Affinity by region — Non-governmental organization, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Non-governmental organization audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Non-governmental organization audience
#	Interest	Category	×
01	Fire department	Home & Garden	2.45×
02	Charity and causes	Business & Career	2.33×
03	Volunteering	Politics & Society	2.22×
04	Nonprofit organization	Politics & Society	1.94×
05	Employment website	Business & Career	1.87×
06	Law	Business & Career	1.61×
07	Self-love	Health	1.60×
08	Online newspaper	News	1.59×
09	Politics	Politics & Society	1.55×
10	School	Kids & Family	1.55×
11	Printing	Technology & Electronics	1.53×
12	Rossmann	Shopping	1.52×
13	Germany	Travel & Leisure	1.51×
14	EBay	Shopping	1.51×
15	Advertising	Business & Career	1.51×
16	Employment	Business & Career	1.51×
17	Rhythm and blues music	Music & Radio	1.51×
18	Learning	Business & Career	1.51×
19	Career	Business & Career	1.50×
20	Indeed.com	Business & Career	1.50×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Non-governmental organization audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Non-governmental organization audience · What stands out
Trait	Cluster	Score
Community Orientation	OPEN	1.74×
Spirituality	BALANCE	1.39×
Career Orientation	POWER	1.36×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Non-governmental organization audience · Rather not
Trait	Cluster	Score
Luxury Orientation	PREMIUM	0.95×
Design Affinity	PREMIUM	0.95×
Urban Lifestyle	OPEN	1.01×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Non-governmental organization have in Germany?

Non-governmental organization has an estimated audience of 2,986,259 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Non-governmental organization fans?

55.5% of Non-governmental organization fans are female, 44.5% are male, with an average age of 41.4 years.

Which brands do Non-governmental organization fans like most?

Non-governmental organization fans show strongest brand affinity for Germany (1.51×), EBay (1.51×), and Politics (1.55×) over the country average.

Where do Non-governmental organization fans live in Germany?

Non-governmental organization fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.

What other brands do Non-governmental organization fans also like?

Beyond Non-governmental organization itself, the audience over-indexes on EBay (1.51×), Politics (1.55×), Volunteering (2.22×), and Advertising (1.51×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

Food and drink (39,623,635)
Entertainment (39,502,829)
Business and industry (39,157,865)
Shopping and fashion (38,134,645)
Arts and music (37,163,288)

See Non-governmental organization audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Non-governmental organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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