Learning Audience in Germany

Demographics of Learning fans

Audience persona

The typical Learning fan in Germany is more female, around 39.2 years old, with strong Sustainability tendencies and a notable affinity for Satire.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Learning audiences in other countries

• Learning — United States
• Learning — United Kingdom
• Learning — France
• Learning — Italy
• Learning — Spain
• Learning — Brazil
• Learning — Japan
• Learning — South Korea
• Learning — India

More Business & Career audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Learning have in Germany?

Learning has an estimated audience of 9,285,823 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Learning fans?

59.4% of Learning fans are female, 40.6% are male, with an average age of 39.2 years.

Which brands do Learning fans like most?

Learning fans show strongest brand affinity for Satire (6.6×), Tagesschau (2.7×), and Western Union (4.96×) over the country average.

Where do Learning fans live in Germany?

Learning fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,265,359), Bayern (reach 1,513,213), and Baden-Württemberg (reach 1,346,901). These three regions account for the largest share of the active audience.

What other brands do Learning fans also like?

Beyond Learning itself, the audience over-indexes on Tagesschau (2.7×), Western Union (4.96×), German television comedy (6.01×), and Self care (3.34×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Learning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.