Learning Audience in Canada

Learning has an estimated audience of 8,815,111 people in Canada. 58.1% are female, 41.9% are male, average age 41.7. Top regions: Ontario, Manitoba, British Columbia. Top brand affinities: LinkedIn, Real property, Western Union, Sustainable energy, Wealth management.
The average Learning fan in Canada is 41.7 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, Manitoba, British Columbia. Top brand affinities include LinkedIn, Real property, Western Union, with strongest over-indexing on LinkedIn (1.52× the country average). Demographically, the Learning audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Learning fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 41.7 |
| Estimated audience size | 8,815,111 |
Audience persona
The typical Learning fan in Canada is more female, around 41.7 years old, with strong Tradition tendencies and a notable affinity for LinkedIn.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 6,611,333 | 2.46× |
| Manitoba | 1,125,000 | 3.98× |
| British Columbia | 1,011,300 | 0.77× |
| Alberta | 589,917 | 0.54× |
| Quebec | 578,945 | 0.27× |
| Saskatchewan | 153,164 | 0.55× |
| Nova Scotia | 130,110 | 0.5× |
| New Brunswick | 109,858 | 0.54× |
| Newfoundland and Labrador | 97,645 | 0.73× |
| Prince Edward Island | 30,716 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 1.52× | Internet & Social Media | |
| Real property | 1.57× | Home & Garden |
| Western Union | 1.67× | Business & Career |
| Sustainable energy | 1.54× | Home & Garden |
| Wealth management | 1.53× | Business & Career |
| Blanket | 1.62× | Home & Garden |
| Bored Panda | 1.68× | Internet & Social Media |
| John Travolta | 1.59× | Movies & TV |
| Khan Academy | 1.69× | Business & Career |
| Data science | 1.55× | Business & Career |
| Diabetes mellitus type 2 awareness | 1.6× | Health |
| Duvet | 1.92× | Home & Garden |
| Albert Einstein | 1.52× | Technology & Electronics |
| McMaster University | 1.51× | Business & Career |
| Ramen | 1.51× | Food & Beverages |
| Baking powder | 1.52× | Food & Beverages |
| Skillshare | 1.54× | Kids & Family |
| Elderly care | 1.77× | Health |
| Image scanner | 1.71× | Technology & Electronics |
| Diplomacy | 1.96× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.36 |
| Family Orientation | CONSERVATISM | 1.33 |
| Career Orientation | POWER | 1.25 |
| Sustainability | BALANCE | 1.22 |
| Community Orientation | OPEN | 1.22 |
| Individualism | JOY | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.0% |
| United Kingdom | 4.6% |
| India | 4.6% |
See Learning audiences in other countries
More Business & Career audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
Frequently asked questions
How many fans does Learning have in Canada?
Learning has an estimated audience of 8,815,111 people in Canada, concentrated in Ontario and Manitoba.
What is the gender split and age of Learning fans?
58.1% of Learning fans are female, 41.9% are male, with an average age of 41.7 years.
Which brands do Learning fans like most?
Learning fans show strongest brand affinity for LinkedIn (1.52×), Real property (1.57×), and Western Union (1.67×) over the country average.
Where do Learning fans live in Canada?
Learning fans in Canada are most concentrated in Ontario (reach 6,611,333), Manitoba (reach 1,125,000), and British Columbia (reach 1,011,300). These three regions account for the largest share of the active audience.
What other brands do Learning fans also like?
Beyond Learning itself, the audience over-indexes on Real property (1.57×), Western Union (1.67×), Sustainable energy (1.54×), and Wealth management (1.53×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for Learning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.