Learning Audience in Mexico

Learning has an estimated audience of 8,761,428 people in Mexico. 56.5% are female, 43.5% are male, average age 34.1. Top brand affinities: Catholic Church, Travel agency, MSN, Banana, Sarcasm.
Top brand affinities include Catholic Church, Travel agency, MSN, with strongest over-indexing on Catholic Church (2.7× the country average). Demographically, the Learning audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Business & Career · Type: Topic
Demographics of Learning fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 34.1 |
| Estimated audience size | 8,761,428 |
Audience persona
The typical Learning fan in Mexico is more female, around 34.1 years old, with strong Spirituality tendencies and a notable affinity for Catholic Church.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Catholic Church | 2.7× | Politics & Society |
| Travel agency | 3.01× | Travel & Leisure |
| MSN | 2.54× | News |
| Banana | 2.68× | Food & Beverages |
| Sarcasm | 2.79× | Politics & Society |
| El País | 2.77× | News |
| Game consoles | 1.92× | Technology & Electronics |
| Dentistry | 2.71× | Business & Career |
| Pedro Pascal | 2.22× | Movies & TV |
| Radio | 1.69× | Technology & Electronics |
| Breastfeeding | 3.16× | Kids & Family |
| Freeware | 2.36× | Technology & Electronics |
| Sexology | 2.86× | Kids & Family |
| Multi-level marketing | 3.47× | Business & Career |
| Office 365 | 2.28× | Technology & Electronics |
| Broadcasting of sports events | 2.76× | Movies & TV |
| High school | 2.83× | Business & Career |
| Google Drive | 2.34× | Technology & Electronics |
| Avocado | 2.74× | Food & Beverages |
| Wattpad | 2.1× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.52 |
| Travelling | THRILL | 1.38 |
| Urban Lifestyle | OPEN | 1.18 |
| Creativity | OPEN | 1.16 |
| Risk Appetite | THRILL | 1.11 |
| Price Sensitivity | PREMIUM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.1% |
| United Kingdom | 4.6% |
| India | 4.6% |
See Learning audiences in other countries
More Business & Career audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Learning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.