Rascasse Audience Intelligence

Crossword Audience in Italy

Name: Crossword — Italy
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Crossword in Italy — modelled from more than twelve digital signal sources. Crossword has an estimated audience of 4,769,474 people in Italy.

#3among Video game in Italy #997among Topic in Italy #20in Games

The average Crossword fan in Italy is 45.7 years old, more female, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Lazio, Tuscany.

Category: Games · Type: Topic · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Crossword profile in Italy.

Audience size

4.8M

in Italy

Gender

58.4%♀

41.6% male

Age

45.7

average years

Country rank

#1417

Topic in Italy

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Crossword fans

58.4% are female, 41.6% are male, average age 45.7.

Fig. 02

Gender split

58.4%

Female

41.6%

Male

Demographic split for Crossword audience in Italy
Metric	Value
Female	58.4%
Male	41.6%
Average age	45.7
Estimated audience size	4,769,474

Fig. 03

Age distribution

Age distribution of the Crossword audience in Italy
Age bracket	Share	%
16-19		8%
20-29		12%
30-39		20%
40-49		25%
50+		35%

Fig. 04

Worldwide distribution

6.4%

of the worldwide Crossword audience comes from Italy.

Worldwide audience distribution share by country for Crossword
Country	Share
United States	23.8%
United Kingdom	9.9%
India	6.5%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Crossword audience in Italy is strongest.

Fig. 05

Top regions by affinity

Crossword fans by region: top regions in Italy
#	Region	Reach	×
01	Friuli-Venezia Giulia	~300K	3.09×
02	Tuscany	~500K	1.66×
03	Lazio	~800K	1.33×
04	Lombardy	~1M	1.25×
05	Piedmont	~400K	1.25×
06	Emilia-Romagna	~400K	1.15×
07	Veneto	~400K	1.00×
08	Trentino-Alto Adige/Südtirol	~90K	1.00×
09	Sicilia	~400K	0.99×
10	Aosta Valley	~10K	0.96×
11	Molise	~20K	0.94×
12	Basilicata	~40K	0.91×
13	Umbria	~70K	0.88×
14	Abruzzo	~90K	0.83×
15	Calabria	~100K	0.82×
16	Puglia	~300K	0.81×
17	Sardinia	~100K	0.81×
18	Liguria	~100K	0.81×
19	Marche	~100K	0.80×
20	Campania	~400K	0.78×

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

See Crossword audiences in other countries

How to read this data

Audience size is the estimated number of people in Italy who actively search for Crossword. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage

500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →