Rascasse Audience Intelligence

Musical ensemble Audience in Italy

A data profile of the people who buy, follow and care about Musical ensemble in Italy — modelled from more than twelve digital signal sources. Musical ensemble has an estimated audience of 8,040,147 people in Italy.

The average Musical ensemble fan in Italy is 41.8 years old, balanced, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Lazio, Campania.

Top brand affinities include Singer-songwriter, Wikipedia, Progressive rock, with strongest over-indexing on Singer-songwriter (4.34× the country average).

Demographically, the Musical ensemble audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

The typical Musical ensemble fan in Italy is balanced, around 41.8 years old, with strong Tradition tendencies and a notable affinity for Singer-songwriter.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Musical ensemble profile in Italy.

Audience size
8M
in Italy
Gender
51.3%
48.7% male
Age
41.8
average years
Country rank
#703
Topic in Italy
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Musical ensemble fans

51.3% are female, 48.7% are male, average age 41.8.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Musical ensemble audience in Italy
MetricValue
Female51.3%
Male48.7%
Average age41.8
Estimated audience size8,040,147
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Musical ensemble audience in Italy
Age bracketShare%
16-1915%
20-2915%
30-3922%
40-4924%
50+24%
Fig. 04

Worldwide distribution

7.3%

of the worldwide Musical ensemble audience comes from Italy.

Worldwide audience distribution share by country for Musical ensemble
CountryShare
United States24.0%
Italy7.3%
Mexico6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Musical ensemble audience in Italy is strongest.

Fig. 05

Top regions by affinity

Musical ensemble fans by region: top regions in Italy
#RegionReachAffinity×
01Lazio~1.5M1.28×
02Friuli-Venezia Giulia~200K1.22×
03Puglia~700K1.20×
04Lombardy~1.5M1.13×
05Tuscany~600K1.12×
06Veneto~700K1.11×
07Trentino-Alto Adige/Südtirol~200K1.11×
08Campania~1M1.09×
09Emilia-Romagna~700K1.07×
10Piedmont~600K1.02×
11Sicilia~700K0.96×
12Sardinia~200K0.96×
13Aosta Valley~20K0.96×
14Liguria~200K0.95×
15Molise~40K0.95×
16Basilicata~70K0.94×
17Calabria~200K0.93×
18Abruzzo~200K0.93×
19Umbria~100K0.92×
20Marche~200K0.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Musical ensemble audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Musical ensemble audience
#·InterestCategoryAffinity×
01James BrownMusic & Radio10.28×
02Axl RoseMusic & Radio10.22×
03Ray CharlesMusic & Radio10.22×
04Vanessa ParadisMusic & Radio10.22×
05Jimmy PageMusic & Radio8.96×
06The DoorsMusic & Radio7.86×
07ThomannShopping6.34×
08John LennonMusic & Radio5.98×
09Andrea BocelliMusic & Radio5.41×
10Death metalMusic & Radio5.01×
11Singer-songwriterMusic & Radio4.34×
12Jazz fusionMusic & Radio3.58×
13Progressive rockMusic & Radio3.44×
14WikipediaInternet & Social Media3.32×
15SatireLiterature2.87×
16MediasetTechnology & Electronics2.21×
17PianoMusic & Radio2.20×
18Musical theatreMovies & TV1.94×
19VolunteeringPolitics & Society1.85×
20WhatsAppInternet & Social Media1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Musical ensemble audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Musical ensemble audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.45×
Community OrientationOPEN1.31×
Convenience OrientationPREMIUM1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Musical ensemble audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.77×
ExtroversionTHRILL0.78×
Luxury OrientationPREMIUM0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Musical ensemble have in Italy?

Musical ensemble has an estimated audience of 8,040,147 people in Italy, concentrated in Lombardy and Lazio.

02

What is the gender split and age of Musical ensemble fans?

51.3% of Musical ensemble fans are female, 48.7% are male, with an average age of 41.8 years.

03

Which brands do Musical ensemble fans like most?

Musical ensemble fans show strongest brand affinity for Singer-songwriter (4.34×), Wikipedia (3.32×), and Progressive rock (3.44×) over the country average.

04

Where do Musical ensemble fans live in Italy?

Musical ensemble fans in Italy are most concentrated in Lombardy (reach ~1.5M), Lazio (reach ~1.5M), and Campania (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Musical ensemble fans also like?

Beyond Musical ensemble itself, the audience over-indexes on Wikipedia (3.32×), Progressive rock (3.44×), Thomann (6.34×), and WhatsApp (1.71×) compared to the Italy average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Italy who actively search for Musical ensemble. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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