Top 71 Fast food restaurants in Italy

How to read this list

Rank

Position in the Top 71, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
1	Burger King	8.2M	4.6%	38.2	52.5%	Fast food restaurants
2	KFC	5.2M	2.9%	36.8	49.6%	Fast food restaurants
3	Eataly	3.5M	35.1%	44.9	58.0%	Fast food restaurants
4	McDonald's	2.6M	1.9%	40.0	55.9%	Fast food restaurants
5	Pizza Hut	1.3M	1.0%	37.2	59.6%	Fast food restaurants
6	Subway	687k	0.6%	38.4	48.5%	Fast food restaurants
7	Five Guys	627k	1.9%	33.9	38.8%	Fast food restaurants
8	L'Osteria	473k	10.6%	45.2	58.1%	Fast food restaurants
9	PizzaExpress	387k	4.3%	40.5	53.9%	Fast food restaurants
10	Taco Bell	176k	0.2%	34.4	55.2%	Fast food restaurants
11	Yum! Brands	160k	2.0%	33.6	38.2%	Fast food restaurants
12	Dunkin' Donuts	138k	0.3%	34.3	53.8%	Fast food restaurants
13	O'Tacos	137k	2.3%	43.8	56.3%	Fast food restaurants
14	cookout	108k	2.6%	31.7	41.0%	Fast food restaurants
15	Olive Garden	96k	0.3%	41.4	47.1%	Fast food restaurants
16	Hooters	91k	0.7%	41.1	30.4%	Fast food restaurants
17	Sushi Shop	83k	3.6%	31.7	57.8%	Fast food restaurants
18	The Cheesecake Factory	55k	0.3%	35.2	59.1%	Fast food restaurants
19	Jack in the Box	51k	0.2%	36.6	56.0%	Fast food restaurants
20	Flunch	34k	2.4%	48.1	40.8%	Fast food restaurants
21	Tim Hortons	31k	0.5%	39.9	43.9%	Fast food restaurants
22	Goldies	31k	0.8%	42.5	56.0%	Fast food restaurants
23	Belchicken	30k	6.1%	40.4	52.2%	Fast food restaurants
24	Sonic Drive-In	22k	0.2%	31.6	56.4%	Fast food restaurants
25	Selecta (vending company)	20k	1.1%	29.6	0.0%	Fast food restaurants

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this Top 71 list compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each fast food restaurants by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fast food restaurants in Italy?

Burger King currently leads with an estimated audience of 8.2M people in Italy.

Other top lists in Italy

Icecreams Business authors Online games Horseridings Health Gaming genres Writers Role playings Kids & Family Popes